US Open Kicks Off with Exciting New Cocktails
The US Open has officially started, and it’s already off to a thrilling beginning following a match between Benjamin Bonji and Danil Medvedev.
This year, there’s a new wave of cocktails aiming to challenge the dominance of the Honey Deuce. This drink, a mix of vodka, lemonade, and raspberry liqueur, garnished with honeydew melon shaped like tennis balls, is making quite an impression.
Last year alone, more than 556,000 Honey Deuce cocktails were sold, raking in close to $13 million. Since its introduction in 2007, sales have surpassed a staggering 2.8 million, as reported by Grey Goose.
The $23 Honey Deuce has emerged as a “cultural icon,” as creator Nick Mautone mentioned, contributing to the excitement and busy atmosphere surrounding this noteworthy sporting event.
A noticeable casual comment from tennis star Francistier Four during a recent interview amused many.
About a third of the Open’s official partners are beverage brands, with seven participating this year. Fans at the 145th edition, running through September 7th at the USTA Billy Janking National Tennis Center in New York City, will find some luxurious new options.
Among the highlights is a watermelon slice cocktail from IHG Hotels & Resorts, the official hotel sponsor for the tournament. This limited edition drink combines Moet & Chandon champagne, watermelon juice, elderflower liqueur, and lime, adorned with fresh watermelon wedges.
This creation is served in collectible neon stem cups priced at $39.
Moët & Chandon began its journey with the tournament as the official champagne sponsor in 2024, introducing fresh and exciting elements to the lineup.
This year, the Golden Goblet’s signature sparkling wine returns for $32, alongside a brand-new More Ice Mimosa, which will be presented in a limited edition goblet. While the specifics are still unfolding, there’s talk about alternative cocktail offerings including Iced Tiramisu made with cold brew, chocolate syrup, and mascarpone mousse from Lavazza, a popular Italian coffee brand.
Emily Visnick, a pickleball player, content creator, and nurse anesthesiologist from New York, mentioned that trying new drinks is an essential part of her experience at the Open. She stated, “If there’s a new signature drink, I’ll give it a try.” She looks forward to exploring all the latest food and drink options during the event.
The drink scene has evolved significantly since the early days, once featuring selections like Evian Water in 1989 and Heineken in 1994. With the introduction of the Honey Deuce during the era of legends like Roger Federer and the Williams sisters, the event broke attendance records in 2024, welcoming over a million fans for the first time.
With all these new offerings, the Open seems poised to deliver yet another memorable experience this year.
