Study Reveals Drinking Preferences Correlate with Dating Confidence
A recent study suggests that individuals who enjoy shots and classic margaritas tend to be among the most confident when it comes to dating.
As ‘cuffing season’ draws near, findings from a survey of 2,000 single Millennials and Gen Z individuals aged 21 and older highlight how drink choices at bars might indicate dating confidence levels.
The survey discovered a notable connection between beverage preferences and self-assurance in dating. Approximately 78% of respondents who favor shots as their drink of choice reported feeling confident, a figure that aligns with regular drinkers, while 70% of margarita enthusiasts also expressed confidence.
In examining the preferences of those who consume alcohol, it was found that among those who prefer drinks on the rocks (79%) and those who choose tequila (77%), there’s a greater likelihood they will make the first move in a dating scenario.
According to the study, conducted by Talker Research for Mi CAMPO and Tinder, a significant 70% of singles feel prepared to “take the shot” when meeting someone for the first time, regardless of their drink selection.
“Dating confidence goes beyond just being bold; it’s more about being genuine,” says Devin Simone, a relationship expert for Tinder. “Millennial and Gen Z daters are demonstrating that authenticity is a powerful trait. Whether ordering a margarita or starting a conversation, they bring a sense of confidence and true energy. That’s what helps transform a first interaction into something meaningful.”
A majority of respondents (57%) reported having at least one drink on a first date, with margaritas being favored by 31%, followed by shots at 28%, wine at 25%, mimosas at 14%, and martinis at 13%.
When it comes to ‘first date essentials,’ many favor going out to dinner (52%), having drinks (40%), or catching a movie (36%).
Should the initial date go well, about a third predict discussions about a second date (32%), and 26% anticipate a kiss.
Jackie Jacobs, the brand marketing director for Mi CAMPO Tequila, remarks, “Every meaningful connection starts with a good story. Whether it’s sharing a drink with an old friend or mixing a new drink with someone new, we aim to blend storytelling, craftsmanship, and approachable flavors to create the perfect match for those who are confidently themselves. This cuffing season, we encourage individuals to take a chance, try something different, and share a quality cocktail with someone they connect with.”
The study also explores modern dating trends.
Millennials and Gen Z are reshaping dating rituals, with the current popular trend being “dressing to the nines,” where individuals openly communicate their intentions, moving away from the outdated “playing it cool” style (37%).
Another significant trend is “planning for the future,” which promotes early discussions about life aspirations and relationship status (34%), while “daytime dates” are becoming preferred for a more relaxed experience (32%).
However, not all trends are met with enthusiasm: 38% of respondents noted engaging in “nanoships,” referring to short-term, low-commitment romantic outings.
Additionally, 37% mentioned connecting with “weirdos,” or partners with shared quirks and eccentricities.
As the dating landscape is changing, twice as many participants feel that in-person interactions facilitate connections and initiating conversation (40%) compared to online dating apps (20%), though a third sees merit in both approaches.
With colder weather approaching, singles seem eager for connection, as 56% are looking forward to ‘cuffing season’ and plan an average of five first dates.
This year, individuals are inclined to seek companionship during “coming out season” for reasons related to intimacy (37%) and the desire to build connections (31%), while 30% are simply trying to avoid feeling lonely in the colder months.
More than half (53%) of unmarried Millennial and Gen Z individuals express feeling empowered to explore potential new relationships, particularly during wedding season.
When asked to select a drink that best reflected their “stifling seasonal energy,” one-fourth of respondents chose a tequila-based option.
Among them, many view straight tequila as bold, emotionally open, and spontaneous (56%), while others identify more with Palomas (cheerful and laid-back) or Margaritas (adventurous and living without regrets).
Preferred Drinks for a First Date
- Margarita — 31%
- Shots — 28%
- Glass of wine — 24%
- Martini — 14%
- Mimosa — 13%
- Pina colada — 12%
- Daiquiri — 12%
- Spirit on the Rock — 12%
- Whiskey Sour — 11%
- Old-fashioned — 11%
Research Method:
Talker Research conducted a survey among 2,000 single Millennials and Gen Z participants who consume alcohol. The research was commissioned by Mi Campo and managed online from September 26 to October 2, 2025.
