Dolly Parton Launches Coffee Brand “Cup of Ambition”

Dolly Parton has introduced her new coffee brand, “Cup of Ambition,” in collaboration with Community Coffee, aiming to bring joy to fans with every cup.

The iconic singer is expanding her reach and Southern charm with this fresh brew. As mentioned in a press release, the initial offering of Parton’s coffee will be available at her travel stop in Tennessee, set to open on June 24, conveniently located off Exit 22 on I-65, south of Nashville. For those unable to visit in person, a variety of coffee and K-Cup options will be launched later this year.

Fans of country music might recognize the motivation behind this lively new venture.

“I’ve spent a lifetime workin’ 9 to 5, 5 to 9, and every hour in between! It takes a lot of energy to pursue your passion and navigate each day,” Parton shared in the press release.

She expressed her wish to create a coffee that works just as hard.

Parton also conveyed an encouraging message to her fans: “I start each day with a head full of dreams, a notepad full of ideas, and a cup or two of coffee.”

“Whether you’re chasing dreams, working through that to-do list, or simply enjoying a quiet morning at home, I hope it brings a smile with every sip.”

Community Coffee, a premium brand established in 1919, provides a range of coffee options including whole-bean, ground, single-serve, freshly brewed, and ready-to-drink varieties.

“The collaboration, crafted to embody Dolly’s warmth, optimism, and working spirit, features Light, Medium, and Dark Roast selections developed with Community Coffee’s sixth-generation family owners,” the press release noted.

Donna Saurage, a third-generation owner of Community Coffee, spoke on the shared values between their brand and Parton.

“Dolly embodies the same values Community Coffee was built on: hard work, warmth, and genuine connection,” Saurage remarked.

“From the very first conversation, this partnership just felt right. We are proud and honored to associate our name with Cup of Ambition.”

Dolly’s new coffee brand will soon be available in travel stops, grocery stores, and coffee shops across the nation.

“From early mornings to late nights, Dolly’s Cup of Ambition is intended to energize dreamers and doers, supporting anyone pursuing their ambitions, one cup at a time.”