Despite its ban on metaphysical services in 2015—including spellcasting and clairvoyant readings—Etsy has mostly overlooked the flourishing businesses of “Etsy witches,” who specialize in custom spell work.
A Jezebel article from September 2025 humorously recounts how the authors hired an Etsy witch to mock conservative activist Charlie Kirk, an incident that drew significant criticism following his assassination just two days later.
Now, however, Etsy is beginning to strictly enforce its policies, resulting in the closure of stores and the removal of listings.
Blaze TV host Allie Beth Stuckey expressed her support for this enforcement, citing the real dangers of witchcraft.
Allie notes, “Christians understand that demonic activity is real and witchcraft exists because Satan is indeed real. These practices might seem trivial, but they are conduits for Satan’s influence.” But she reassures that “witchcraft cannot overpower Christians” due to the strength of the Holy Spirit within them.
Still, she emphasizes that the rise of witchcraft in society poses a significant issue: “When witchcraft becomes commonplace and financially lucrative, that’s something we need to address.”
One concern stems from the potential fraud linked to selling intangible services. “When you commercialize spiritual practices, there’s ample room for deception, which harms customers who may feel cheated,” Allie argues.
However, the more pressing issue is the countless individuals drawn into negativity.
She mentions various spells available on Etsy, including those for wealth enhancement and love spells that can captivate a crush or curse an adversary. “It’s disheartening to see people drawn into believing they need to pay for this kind of wishful thinking,” she laments.
Ultimately, whether real or a scam, these spells lead individuals away from genuine truths. Allie reflects on those lost souls seeking magic as “just another way of replacing biblical faith with a personal version of divinity.”
While many Etsy spells are likely frauds, Allie suspects some may hold some truth. “I might not support the idea of embracing witchcraft, even for fleeting satisfaction if it leads to long-term spiritual consequences,” she cautions.
Interestingly, it seems Etsy’s recent strict enforcement isn’t driven by some moral opposition to witchcraft. “Etsy users are generally anti-pro-life and pro-abortion, and they probably have no qualms about witchcraft,” Allie suggests.
“I think their main concern lies with the risk of fraud and unhappy customers who don’t see results. They probably want to avoid negative publicity, especially given incidents like the Charlie Kirk situation. So, they decided it just isn’t worth the hassle.”
If you’re curious, you can catch more insights in the episode linked above.
