The Philadelphia Sheriff’s team produces a series of flattering but bogus news headlines. her campaign website – then subtly issued a disclaimer when the fake news scheme was exposed.
Democrat Rochelle Bilal’s first term was hurt by accusations That her office lost dozens of guns, misused funds to double her salary, hired a powerful lieutenant as a defense attorney — but her campaign web Visitors to the site will see glowing headlines about her accomplishments.
The only problem is those articles don’t exist. According to the Philadelphia Inquirer.
The headlines reportedly came from trusted local stations such as NBC10, CBS3, WHYY and the Inquirer, but none of the headlines could be confirmed as genuine after the paper reached out for comment. As a result, it was removed from the site on Friday.
By Monday afternoon, the campaign issued a disclaimer stating that it “makes no representations or warranties of any kind, express or implied, as to completeness, accuracy, reliability, suitability, or availability.” In addition, the expected headline was reposted on the website. Website or Information Provided. ”
Only three of these had clickable links (all press releases from the sheriff’s office).
The Post’s search for the fake article name, combined with its supposed publication outlet, did not result in any hits on Google News. Genuine archived digital articles should be.
An NBC10 spokesperson said, “Her November 2019 election, police reform efforts, giving out free gun locks, halting evictions during the COVID-19 pandemic, tips for domestic violence survivors. , ” may be found by digital editors.
The report said articles that broadly matched the content promoted by the campaign site had different headlines and publication dates.
Bilal did not respond to the paper’s request for comment, and a spokesperson said the issue would need to be addressed by his campaign manager. However, a spokesperson reportedly could not identify the manager.
Neither Bilal’s office nor his campaign immediately responded to requests for comment from the Post.
Watchdog groups theorize that the campaign may have used artificial intelligence to fabricate the headlines, which could further increase public distrust of elected officials and the media. he claimed.
Peter Rosi, director of the Ethics in Political Communication Project at George Washington University, said voters bombarded with fake news “want them to believe it’s all a lie.”
“That’s dangerous.”

“If you just keep spewing stuff out, people get tired and don’t know what to believe,” Matthew Jordan, professor of media studies and director of the Penn State News Literacy Initiative, told the Inquirer. told.
“This works in environments where people are so exhausted that no one wants to check on them,” Jordan said. “Most people are probably looking at this on their phones and just scrolling through it.”
The newspaper said most of the scrapped headlines contained elements of truth and appeared believable.
The fake WHYY headline, dated March 16, 2020, reportedly read, “Philadelphia Sheriff’s Department announces eviction moratorium amid coronavirus outbreak.”
The day before, the same outlet had published an article titled “Philadelphia suspends evictions as coronavirus subsides,” but Bilal and her office were not mentioned in the article.
“That’s how misinformation works,” Kelly McBride, director of the Poynter Institute’s Craig Newmark Center for Ethics and Leadership, told the newspaper. “It has to be believable. It has to be plausible. That’s what’s so insidious about this case.”
Other articles appear to be complete fiction, including a January 29, 2020 headline: “Philadelphia Sheriff’s Office Digitizes Sheriff Sale Process, Reduces Chaos, Fraud” It also included what was said to be an Inquirer article.
The paper said it did not publish any articles about Bilal or her office on or about that day.
The top Google news search hits for Rochelle Bilal were far from flattering. Among them: Monday’s Inquirer revelations and a 2023 report about dozens of guns missing from her office, an FBI interrogation of her staff and a dispute over her attempted pay raise. These included her denial of any misuse of funds.





