“I think linear TV is a bit of a toast,” says actor Edward Norton. Said CNBC Tuesday. “I think even the things we currently associate with live TV, such as sports, events, and news, will be available in streaming format.”[.]”
“If I were a cable company, I would just be a broadband distribution company,” Norton said. accurately he suggested.
“Linear TV” refers to broadcast, cable, or satellite television that lets you watch only what’s on at that time.
Norton explained that her children “can’t think” about anything other than seeing what they want to see, when they want to see it. The idea of waiting for something to be shown on television, including sports, is a non-starter.
“My kids are 8 and 11, right?” the Oscar nominee said. “They can’t even think of scheduling their lives around any kind of programming, even sports. TV is going to be streamed, even if it’s ad-supported. “And so will Netflix.”It’s going to be one of the biggest networks of all time. ”
Mr. Norton, who is not a dilettante when it comes to business, investing, and technology, is absolutely right. I’ve been writing about this and predicting it for over 10 years. Cable/satellite TV is doomed. However, the death of cable/satellite television means the death of the entertainment business.
As I pointed out here, in 2023, Hollywood will not survive on ability alone. Thanks to the unfair affirmative action system of cable television, Hollywood is benefiting from the opposite of its benefits: a socialist system in which 100 million households subscribe to 100 channels even though they watch fewer than 10. It was able to survive for several decades. Everyone was subsidizing everyone else’s niche programming. You pay $150 a month for access to Fox News, TNT, and Turner Classic Movies, but the bulk of your cable bill helps keep basement-rated hate shows like CNN, Comedy Central, MTV, and the Disney Channel running. Masu. Even though no one was watching. These stations can’t survive solely on the merits of having enough viewership to earn the advertising dollars they need to make a profit.
Streaming is performance-based. If we like your content, we’ll pay for it. This is why every streamer not bearing the Netflix name is losing billions of dollars. Their content sucks. It’s all gay, woke, insulting, preachy, poorly written, and staffed by smug, unattractive actors who hate us.
In addition to losing millions of customers each quarter, another factor hastening cable TV’s demise is streaming broadcasters’ shift to advertising. There’s a finite amount of advertising revenue to go around, and it’s a finite pie that goes to free streaming outlets like Roku, Pluto, Tubi, and FreeVee, which offer tons of great programming (movies, TV, classic TV, sports, reality). also brings benefits. , true crime, documentaries, home improvement, and more) with a $150/month cable package that costs nothing, except for a few ads.
Question: Why is Netflix the only streamer making money?
Simple answer…
Netflix has no choice but to make a profit. Netflix only has Netflix.
What I want to say is this…
Disney+, Paramount Plus, Peacock, Max, and other failed streaming outlets are all just part of a huge multinational corporation. The streaming sector can afford to take losses because multinationals make up for it elsewhere.
Netflix only has Netflix. If Netflix loses money, it won’t be able to survive. Our only income is streaming. So Netflix has to actually please its customers.
I canceled all my streaming services and gay-married my Blu-ray collection because the whole system is rigged.
John Nolte’s first and last novel. borrowed time, winning five star rave From daily readers.You can read an excerpt here and a detailed review here.Also available in hard cover upon Kindle and audio book.
