James Myers of OAN
Wednesday, July 10, 2024 1:42 PM
CNN The company plans to cut an estimated 100 jobs as part of a new shift to restructure its operations and strengthen its digital media presence, senior executives told employees in an internal memo.
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“We are building the billion-dollar digital business of the future.” CNN Worldwide CEO Mark Thompson said in a memo published Wednesday.
CNN The company plans to combine its news gathering and digital news teams, launch a unit to create content for partnerships with streaming service Max (HBO) and other digital channels, centralize the pitching process and eliminate divisions between its U.S. and international teams.
moreover, CNN According to the memo, the company has launched a paid subscription product centered around its website.
“We will develop new digital products with a strong focus on digital experiences that are worth paying for,” the memo said.
On the other hand, subscription-based launches CNN.com It is expected to be released by the end of this year, with a focus on lifestyle and feature content.
Cutting 100 jobs will have only a minor impact CNNThe company has approximately 3,500 employees.
The latest job cuts CNN About 2,000 media workers have been laid off this year in the US, UK, Canada and Ireland, it said. Press Gazette.
moreover, CNN Prime-time viewership is at its lowest in a decade as viewers continue to switch to other streaming services and news networks.
Thompson said: CNN‘s digital strategy “must be ambitious enough to sustain the power of our original journalism and bring in the audiences and revenue we need to thrive as a business.”
“In the future, our digital products will CNN“The company has a formidable strength in video and anchor/reporter talent,” Thompson said.
moreover, CNN Thompson said the company plans to make greater use of artificial intelligence (AI) technology and will explore ways it can use the technology safely to better serve its viewers.
Thompson said: BBC and The New York Times, His arrival has led to a significant increase in the station’s subscriber numbers. CNN Last year, he said the company’s TV shows “no longer define us.” CNN “We’re not yet ready for the future”
CNN The company hopes to avoid a disaster like the one that occurred in 2022 when CNN+, a $100 million digital streaming service, was shut down just a month after launch.
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