Alex Cooper’s Next Steps in Hollywood
Podcaster Alex Cooper is gearing up for a leap into film and television.
In addition to managing collaborations with various influencers and overseeing the Unfell Network, which has launched hydration products, she announced at Cannes Lions 2025 that “there are multiple scripts in the works for movies.”
Cooper recently signed a remarkable $125 million, three-year contract with SiriusXM, which includes hosting 15 live events annually. She also released a Hulu docuseries titled “Call Her Alex,” and hinted at further film and TV projects.
Currently, Cooper is working on a reality dating show named “Overboard for Love,” being filmed on a stunning yacht in Malta.
“All these people [on the show],” Cooper exclaimed. “This is amazing!”
She likened her new show to the wildly popular “Love Island,” sharing her enthusiasm: “I’m obsessed with reality shows, so starting my own dating show feels like heaven.”
Cooper’s company, Unwell, is exploring potential partnerships with the National Women’s Soccer League to enhance fan engagement and connect female athletes with both fans and brands.
“Talking to many female athletes makes every woman here in Cannes relevant,” she stated, raising a vital point about the multidimensionality of women. “You see LeBron James as a father and a basketball legend, but it often feels like people overlook that female athletes also have personal lives, personalities, and individual styles.”
She mentioned that some female athletes are hesitant about their social media presence. “Many women I’ve talked to worry about showcasing themselves online,” she noted. “It’s interesting to see how some athletes start to share more of their lives as they near retirement, feeling freer to express different sides of themselves.”
Cooper also suggested that the professional league should encourage fans to invest in athletes both on the field and off. “From the start, rookies should create platforms like TikTok and Instagram to showcase their personalities. That’s how fans connect with sports,” she advised.
“Women have incredible stories to tell,” Cooper emphasized. “Brands should want to connect with them, and the individuals investing in women’s sports are the ones you want your brand in front of.”
