Alix Earle has built a career as a seasoned content creator and beauty brand founder. Yet, she occasionally finds herself pleasantly surprised by new products.
One such product is Summer Friday’s Dream Lip Oil, a highly-rated item that she recently claimed as her favorite, especially since it’s now 30% off for Prime Day.
“I still remember when I received it right after its release—honestly, I was taken aback by how much I loved it,” she remarked to Elle just before Amazon’s major sale kicks off.
“Since then, I always carry at least one shade with me,” she said, explaining that the hydrating tinted oil layers effortlessly over any lip look. She particularly pointed out the Pink Cloud shade, which comes in eight appealing options, including discounted multi-packs for those wanting to try a few at once.
And it seems she’s not the only one impressed; Sofia Richie Grainge has also shared her love for the oil on TikTok, favoring the Blush Dreams shade, a soft nude hue.
The oil is infused with nine plant-based oils, crafted to moisturize and give lips a shiny but non-sticky finish.
If you’re looking to complement your lip look, Earle also praised the Charlotte Tilbury Lip Cheat Lip Liner during the same discussion, mentioning her long-term use of the Love Trap shade since her college days, which, by the way, is also on sale for Prime Day.
“I adore the color peach brown,” she noted, emphasizing that it’s balanced enough for both day and night wear.
For Prime Day, Earle’s top picks also include Cycla Vitamin C Body Oil—which she fell in love with on Dancing with the Stars—along with the Shark Chill Pill, a portable fan she first used this spring at a music festival.
Whatever your shopping choices, be ready to check out swiftly, and don’t forget to explore some top beauty deals.
Frequently Asked Questions about Prime Day
When is Prime Day?
This year, Amazon Prime Day is set for Tuesday, June 23rd at 3 a.m. ET until Saturday, June 27th at 3 a.m. ET.
Do I need to be a Prime member to shop?
Prime Day is an exclusive event for Amazon Prime members. However, you can get a 30-day free trial for access to Prime Day discounts and other benefits.
What’s new for Prime Day 2026?
This year, Amazon moved Prime Day to June and is bringing in new incentive sweepstakes, chances to win gift cards, special travel deals, and even better deals than before.
What sales are actually worth checking out?
Based on experience, now’s a great time to snag deals on popular tech, beauty products, accessories like jewelry and handbags, and browse through numerous items on Amazon for significant discounts.
When is Amazon’s next Prime Day?
For those eager for the next event, Amazon plans to host its October Prime Big Deal Days sale in fall 2026.
Why Trust This Shopping Information
This information comes from reputable sources focused on celebrity styles and beauty recommendations, providing expert insights and trend predictions for consumers seeking genuine product recommendations.
