Former President Donald Trump’s campaign is dismissing the effectiveness of President Biden’s latest attack ad highlighting Trump’s recent conviction, countering that it’s an “irrelevant” issue for ordinary Americans.
“The Biden campaign has spent nearly $80 million in paid advertising on issues that have no relevance to the everyday lives of Americans,” Trump campaign spokeswoman Carolyn Leavitt said in a statement. $50 million advertising offensive He highlighted former President Trump’s recent conviction and said “character” was a central driver of the 2024 presidential election.
“Burning $50 million to promote yet another unrelated issue will not change the trajectory of this campaign or convince the American people that the presidency of evil Joe Biden will be anything but a complete disaster,” she continued.
The new ad, titled “Character Matters,” New York v. Trump, A jury found the former president and presumptive Republican nominee guilty on all 34 counts of first-degree falsifying business records. Trump has pleaded not guilty to the charges and has vowed to appeal the verdict.
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President Biden and former President Trump (AP Photo/Alex Brandon | Curtis Means/DailyMail.com via AP)
“This election is between a convicted felon who is only fighting for himself and a president who is fighting for your families,” the ad says, highlighting Trump’s legal challenges and saying the president is focused on “reducing health care costs and making big corporations pay their fair share.”
In addition to criticism from the Trump camp, some in Biden’s own party have suggested that focusing on Trump’s legal problems may not be the most effective plan.
Political strategist Steve Schmidt, a fierce critic of Trump who left the Republican Party during Trump’s term and served as a paid adviser to a super PAC benefiting House Democrats who challenged Biden for the presidency earlier this year, called the ad a “failure.”
“Soulless” Schmidt Recently said Speaking on “The Warning” podcast, he said: “It’s flat. It’s like it was written by a Chat GPTS committee.”
“This ad is awful,” Schmidt added. “It’s awful. It doesn’t resonate with anyone. It serves no purpose other than wasting money.”
This ad will be available next week First Presidential Debateis scheduled for June 27th.
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President Biden speaks at a campaign event at the Martin Luther King Recreation Center in Philadelphia on April 18, 2024. (Hannah Beyer/Bloomberg via Getty Images)
Convicting Trump has not elicited any significant voter rejection in opinion polls over the past few weeks. Recent Opinion Polls In Iowa, Trump, who won the state by just 8 points in 2020, is now leading Biden by 18 points.
The first battleground state poll since Trump’s conviction, released in early June, showed the conviction had little effect on support.
Although there was a slight uptick in the polls following Trump’s conviction, Axios reported While Biden’s approval rating has remained roughly steady over the past few months, the president has spent twice as much as Trump on advertising since early March.
According to Axios reporting, Biden’s average approval rating hit an all-time low on June 9, during Trump’s trial.
After Trump was convicted of 34 felonies, Politico reported Biden and his allies have been divided over how to address Trump’s verdict, with some aides arguing that the Biden campaign should focus on issues that matter to American voters to distinguish between Biden and Trump.
Former President Trump arrived at Trump Tower on May 30, 2024, after being convicted of 34 counts of first-degree falsifying business records. (Felipe Ramares for Fox News Digital)
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“I think the most important thing a president can do is connect his work to people’s lives and create a contrast between a president who deals with people’s issues and a disgraced, bitter ex-president who is obsessed with his own issues,” former Obama adviser David Axelrod told Politico.
Rep. Jared Huffman, a Democrat from California, warned that Democrats risk “overreaching” by focusing all their attention on Trump and failing to address “some of the issues.”
Last year, during the Republican primaries, several groups, including the Lincoln Project, an anti-Trump group co-founded by Schmidt, planned multimillion-dollar anti-Trump ad campaigns, but they were scrapped as they were deemed a “waste of money” or “ineffective.”
Fox News Digital reached out to the Biden campaign for comment but did not receive a response.
Fox News Digital’s Brooke Singman contributed to this report.
