Superstar status is proving to be quite lucrative for Caitlin Clark.
Reported by Sportico Clark is one of the highest-paid female athletes in the world (ranked 10th), earning $11.1 million in 2024.
Most of those earnings ($11 million to be exact) came from NIL money while she was at Iowa and the brand deals that started in college and led her to the pros.
Nike, Gatorade, State Farm and Panini have continued their relationships with the Indiana Fever superstar since he was selected No. 1 overall in the WNBA draft earlier this year.
“Nike is Clark's most valuable endorsement deal. In April, the Swoosh signed the future WNBA Rookie of the Year to an eight-year deal averaging more than $3 million per year. Other brand partners include Wilson, Hy Vee, Includes Xfinity, Gainbridge, and Lilly.” Written by Sportico.
Notably, nearly all of Clark's income comes from off-court transactions, not from his WNBA salary.
Clark, who has become one of the biggest names in women's basketball, will earn about $100,000 a year from her WNBA contract once she cashes in her bonuses.
Her base salary in 2024 was $76,535.
This is not an unique situation in women's sports, as American gymnastics icon Simone Biles also earns 99 percent of her income from the mat. Reported by Sportico.
Clark had an opportunity to increase her earnings this winter with a $1 million offer to play in Unrivaled Basketball, a new 3-on-3 women's league that begins in January, but she declined.
Clark helped the Fever reach the WNBA playoffs, averaging 19.2 points per game and setting numerous franchise and WNBA records.
The Hooper was spotted in Indianapolis earlier this week filming a scene for his Netflix show “My Next Guest Needs No Introduction” with legendary comic David Letterman, FOX59/CBS4 reports. It is said that it was done.
Coco Gauff topped the list with $30.4 million, $21 million of which came from endorsements.
