Chick-fil-A will launch a kids app this fall packed with original content, including animated streaming series, scripted podcasts, and unique craft ideas. Chick-fil-A's Play app is set to launch on Nov. 18, offering families the “ultimate digital 'playground'” with content designed to “share both in-app and in-person.” ” to encourage families to “make the most of their time with each other,” the company said in a statement. news release.
The app will be free.
“Hospitality and fun have always been at the heart of the Chick-fil-A family experience, whether it's our restaurants, playgrounds or kid-friendly meals,” said Dustin Britt, executive director of brand strategy. “The Chick-fil-A Play app is a digital extension of that experience and another way we're reimagining 'play' for our guests in a unique way through entertainment that truly encourages time together.”
News of the app comes two months after Deadline reported that Chick-fil-A is “working with a number of major production companies” with the goal of launching its own streaming platform. That platform is obviously the Play app.
The new app includes:
— Original anime series. One of the series is evergreen hillswill be released in November. The series is “designed in landscape format to be cast to a TV or watched together via a tablet.”
— Original scripted podcast. “A podcast for kids that can be used in any situation, such as on the way to school or practice.”
— Games, jokes, and conversation starters. “Let the whole family talk and laugh together, whether at home or on the go.”
— Video-based recipes and crafts for kids. “Experience in the kitchen and get creative with the whole family through fun arts and crafts that everyone will enjoy.”
— E-books and interactive stories. “Designed for easy, family-friendly entertainment anytime, anywhere.”
This summer, Chick-fil-A was named America's favorite fast food restaurant for the 10th consecutive year in the American Consumer Satisfaction Index report. The company's corporate purpose is to “glorify God by being faithful stewards of all that has been entrusted to us” and to “positively impact everyone who comes into contact with Chick-fil-A.” says the company. Website. The on-site restaurant is closed on Sundays.
Watch: Legend of Evergreen Hills Trailer | Chick Phila
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michael faust has covered the intersection of faith and news for 20 years. His articles have appeared in the Baptist Press, Christianity Today, Christian Post, Leaf Chronicle, Toronto Star, and Knoxville News Sentinel.
