A Unique Way to Earn a Living
Jacob Jones, a mid-20s influencer from North Carolina, is making quite a name for himself online. With over 700,000 subscribers on YouTube and 500,000 followers on Instagram, Jones has embraced a lifestyle that many keep hidden — he spends his days smoking cigarettes and drinking cocktails in front of his audience.
Scrolling through his content, the theme is evident. In one of his videos titled “CIGARETTE MUKBANG (HELLA BUZZED),” he sports sunglasses while chain-smoking and reviewing various brands like American Spirits and Marlboro Menthol. It’s a unique form of entertainment, I suppose.
In another upload, he titled it “Drinking and Smoking Day at 8am Thursday,” which is… well, exactly what it sounds like. More than just a humorously casual approach to life, he also shares moments on his other channel, jacobjonesMONEY, such as “Drinking alone in a public park on Valentine’s Day,” where he expresses his anticipation for, um, “a solitary celebration.”
His adventurous spirit isn’t limited to drinks. He mixes soda with Everclear and travels from Nashville to Tokyo, always with a drink or smoke in hand.
Ever since graduating about four years ago, Jones identifies this lifestyle as his full-time gig. While he claims his main YouTube channel generates income through its tobacco-themed content, it’s unclear just how much he makes. His second channel has around 100,000 subscribers and also brings in some funds.
Additionally, on platforms like Patreon, where he has 74 subscribers, members pay about $160 monthly for exclusive content. On Twitch, where he has about 11,000 followers, supporters contribute $5.99 per month, although the actual number of paying fans isn’t disclosed.
Despite the evident health risks associated with his lifestyle, Jones has captivated many viewers. One fan commented on his Valentine’s Day video saying, “I need a cigarette for this. Thanks for the inspiration.” Another chimed in, noting, “Here’s a guy who really does this for the love of the game,” while others remarked that he’s “living his best life” or called him a “lucky bastard.”
But not everyone shares that enthusiasm. Some social media users criticized his habits, expressing concern about the long-term effects of such a lifestyle. One user bluntly noted that “you’ll end up looking like a turkey that’s cooked from the inside out,” while another reflected, “It’s weird to watch someone slowly commit suicide.”
As of now, Jacob Jones hasn’t responded to inquiries for comment.
