Women’s college basketball continues to set new television ratings records during the 2024 NCAA Tournament. It was the most-watched basketball broadcast in ESPN history.
Less than a week after Iowa State’s Elite Eight game vs. LSU set a record for most-watched women’s NCAA basketball game with 12.3 million viewers, the Hawkeyes’ Final Four thriller vs. Union The college game drew 14.2 million viewers. According to ESPN.
Final Four matchup Peak viewership was 17 million.
The network also announced that an average of 7.1 million viewers tuned in to watch undefeated South Carolina defeat North Carolina State in Friday’s Final Four matchup.
Both of Iowa’s past two games broke the NCAA women’s basketball viewership record (9.9 million viewers), set last year when the Hawkeyes lost to LSU in the national title game.
For those who watched Friday’s Iowa vs. UW Final Four, the Huskies held off Clark in the first half, but Clark and Iowa fought back late to take the lead and held a one-point lead in the final seconds before the controversy started. I watched the game.
Trailing by one point with 10 seconds left, UW made a play to get star Paige Bueckers open, but Aaliyah Edwards was called for an illegal screen on Iowa’s Gabby Marshall and Iowa’s The victory was almost over.
Clark sank a free throw at the other end, giving the Hawkeyes a 71-69 victory and a berth in the national title game for the second straight year.
A new ratings record could be set for Sunday afternoon’s championship game as Coach Clark plays a loaded South Carolina team.
