Hershey’s Challenges and Opportunities According to Jim Cramer
Jim Cramer from CNBC has indicated that Hershey’s most significant issues might be fading, particularly due to recent management changes. He described the company’s leadership as cautiously conservative about future projections—something he appreciates. Despite the stock price still not having fully stabilized, he believes it’s nearing its low point, contingent on support for CEO Kirk Tanner.
Over the last couple of years, Hershey has faced various challenges. Cramer attributed these difficulties to the rising costs associated with GLP-1 weight loss medications and surging cocoa prices. Interestingly, he pointed out that the stock had shown some improvement lately, climbing from around $196 to approximately $169 by the end of the week.
The candy industry, in general, isn’t in a great spot; rising tariffs, inflation, and cocoa prices are pressuring most manufacturers. Prices for chocolate have jumped almost 30% since last Halloween and have surged by about 78% over the last five years.
Kirk Tanner stepped into the CEO position in August, and Cramer praised his extensive background, noting that Tanner had been involved with the company for around 30 years, having also served in executive roles previously.
When analyzing Hershey’s recent earnings report, Cramer found the results promising. He mentioned that the net sales outperformed expectations and organic sales saw a 6.2% increase. While he acknowledged that much of this growth stemmed from price hikes, he deemed it a solid number for a packaged food company, especially since some analysts expected only around 3.6% growth.
However, he noted some disappointment on Wall Street regarding Hershey’s slight upward revision of its full-year forecast. Management’s cautious tone during the earnings call was evident, particularly as the company mentioned a slower-than-anticipated start to the Halloween season and weaker performance in Mexico.
Cramer did admit that Hershey’s recent quarter seemed to perform better than many prior quarters. He reflected that the company is taking a careful approach and aims to focus on long-term goals rather than short-term quarterly results. This strategy might work out, especially for those looking to diversify away from technology investments.
Finally, he suggested that with stocks at their lowest since early July, it could be an appealing moment for investors to consider a small stake.
Hershey has yet to respond to inquiries regarding these insights.

