Rachel DeMita is a sports influencer with over 1 million followers on social media, a podcast host, and a former basketball player at Old Dominion University who recently added a new title to her resume: exclusive courtside commentator for the BIG3.
DeMita’s role with BIG3 was announced on Monday, and she will give basketball fans a behind-the-scenes look at the emerging basketball league and amplify the voice of the star-studded league, which includes Nancy Liberman, Lisa Leslie, Jason Richardson, Frank Nitti and other former NBA players.
CLICK HERE FOR MORE SPORTS COVERAGE FOXNEWS.COM
Rachel DeMita takes the stage during player introductions prior to the NBA All-Star Celebrity Game at the Los Angeles Convention Center on February 16, 2018. (Jane Kamin Onsair/Getty Images)
“This will be a little bit different than a traditional sideline reporter,” DeMita told Fox News Digital, “…and we’re also going to have a fun element to it.”
“I also produce a lot of content for social media. The media landscape has changed so much in the last few years that it’s important to know what the basketball audience, the Big 3 audience, wants to see and what gets them excited. What are some of the little questions we can ask? What behind-the-scenes content can we provide that will interest the audience and make them more interested in the players, the coaches and the league culture?”
DeMita said he first learned about the BIG3 league when Allen Iverson was a player-coach for Three’s Company during its inaugural season in 2017. Since then, the Ice Cube-founded league has seen a string of basketball legends come and go.
Caitlin Clark tops women’s Olympic basketball team’s alternate list: Report
Rachel DeMita attended the NBA All-Star Celebrity Game presented by Raffles as part of the NBA All-Star Weekend held at the Los Angeles Convention Center on February 16, 2018. (Michel Farshi/NBAE via Getty Images)
Lieberman and Leslie are some of the women participating in the 3-on-3 league., Lieberman became the first female coach to win a championship in 2018. Leslie followed suit in 2019.
Demita said she was excited to be working with the pair.
“I first met (Lieberman) at the draft. Obviously I knew about Nancy. She’s a legend, the best player to come out of ODU. One of the reasons I chose it in the first place was because it was so cool. And honestly, when I met her, I was like, oh, she’s still a basketball great. You get that vibe from people. And Nancy was like, if she had the shoes, she would have laced them up and gone out on the court.”
“Leslie is also a part of the BIG3. It’s great to see these women who have such an impact on the basketball world join our team and have success in the league.”
The 2024 season kicks off on Saturday in Oakland, Calif. The game will be broadcast on CBS.
The BIG3 logo before the Arians vs. Trilogy game during Week 4 of the BIG3 at Comerica Center on July 10, 2022 in Frisco, Texas. (Logan Leary/Getty Images courtesy of BIG3)
Click here to get the FOX News app
Brian Scalabrine is also the league’s sideline commentator, and the broadcast team also includes Brian Custer, Jim Jackson, Ed Cohen and Avery Johnson.
Ryan Gaydos is a senior editor at Fox News Digital.
Rachel DeMita, sports influencer and podcast host, joins BIG3 as courtside commentator
Rachel DeMita is a sports influencer with over 1 million followers on social media, a podcast host, and a former basketball player at Old Dominion University who recently added a new title to her resume: exclusive courtside commentator for the BIG3.
DeMita’s role with BIG3 was announced on Monday, and she will give basketball fans a behind-the-scenes look at the emerging basketball league and amplify the voice of the star-studded league, which includes Nancy Liberman, Lisa Leslie, Jason Richardson, Frank Nitti and other former NBA players.
CLICK HERE FOR MORE SPORTS COVERAGE FOXNEWS.COM
Rachel DeMita takes the stage during player introductions prior to the NBA All-Star Celebrity Game at the Los Angeles Convention Center on February 16, 2018. (Jane Kamin Onsair/Getty Images)
“This will be a little bit different than a traditional sideline reporter,” DeMita told Fox News Digital, “…and we’re also going to have a fun element to it.”
“I also produce a lot of content for social media. The media landscape has changed so much in the last few years that it’s important to know what the basketball audience, the Big 3 audience, wants to see and what gets them excited. What are some of the little questions we can ask? What behind-the-scenes content can we provide that will interest the audience and make them more interested in the players, the coaches and the league culture?”
DeMita said he first learned about the BIG3 league when Allen Iverson was a player-coach for Three’s Company during its inaugural season in 2017. Since then, the Ice Cube-founded league has seen a string of basketball legends come and go.
Caitlin Clark tops women’s Olympic basketball team’s alternate list: Report
Rachel DeMita attended the NBA All-Star Celebrity Game presented by Raffles as part of the NBA All-Star Weekend held at the Los Angeles Convention Center on February 16, 2018. (Michel Farshi/NBAE via Getty Images)
Lieberman and Leslie are some of the women participating in the 3-on-3 league., Lieberman became the first female coach to win a championship in 2018. Leslie followed suit in 2019.
Demita said she was excited to be working with the pair.
“I first met (Lieberman) at the draft. Obviously I knew about Nancy. She’s a legend, the best player to come out of ODU. One of the reasons I chose it in the first place was because it was so cool. And honestly, when I met her, I was like, oh, she’s still a basketball great. You get that vibe from people. And Nancy was like, if she had the shoes, she would have laced them up and gone out on the court.”
“Leslie is also a part of the BIG3. It’s great to see these women who have such an impact on the basketball world join our team and have success in the league.”
The 2024 season kicks off on Saturday in Oakland, Calif. The game will be broadcast on CBS.
The BIG3 logo before the Arians vs. Trilogy game during Week 4 of the BIG3 at Comerica Center on July 10, 2022 in Frisco, Texas. (Logan Leary/Getty Images courtesy of BIG3)
Click here to get the FOX News app
Brian Scalabrine is also the league’s sideline commentator, and the broadcast team also includes Brian Custer, Jim Jackson, Ed Cohen and Avery Johnson.
Ryan Gaydos is a senior editor at Fox News Digital.
Related News
Kyler Murray joins the Vikings, sparking a quarterback competition in Minnesota during NFL free agency