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New York files ‘greenwashing’ lawsuit against beef producer, claiming it ‘falsely’ advertised sustainability commitments

New York Attorney General Letitia James (D) has filed a lawsuit against JBS USA, the world’s largest beef producer, alleging that the company engages in “false advertising.”[d]“Sustainability initiatives to increase sales. February 28th press release James’ office accused JBS USA of “greenwashing and misleading statements that capitalize on consumers’ growing desire to make environmentally friendly […]