Cracker Barrel Cofounder Criticizes CEO Julie Felss Masino’s ‘Weak’ Rebranding
Cracker Barrel Co-Founder Critiques Company’s Direction Tommy Lowe, the 93-year-old co-founder of Cracker Barrel, has expressed concerns about the chain’s current leadership under CEO Julie Fels Mesino and the company’s attempts to modernize. He feels that these changes are misguided, suggesting that Cracker Barrel has no real competition that warrants such a transformation. In an […]
Cracker Barrel co-founder Tommy Lowe criticizes CEO Julie Felss Masino following unsuccessful logo rebranding
Cracker Barrel Co-Founder Criticizes CEO Over Branding Changes Tommy Lowe, the 93-year-old co-founder of Cracker Barrel, recently expressed his dissatisfaction with CEO Julie Felss Masino, urging her to keep his original logo intact. He criticized the management, stating that the changes made by the 56-year-old company have harmed a legacy that dates back to 1969. […]