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Walmart takes to the road with ‘FYP on Wheels’ to attract Gen Z customers

Walmart takes to the road with ‘FYP on Wheels’ to attract Gen Z customers

Walmart’s Mobile Store Initiative for Younger Shoppers Walmart is taking a fresh approach to connect with younger customers by launching themed mobile stores that combine retail with a festival atmosphere. This initiative aims to draw in a younger audience and enhance the shopping experience. Starting from August, Walmart unveiled a fleet of five trucks that […]