FIFA president Gianni Infantino enlists Martin Sorrell for a campaign focused on survival, according to sources.
FIFA President Gianni Infantino, facing significant scrutiny, has engaged British marketing expert Sir Martin Sorrell’s agency to help retain his influence in global soccer. Remarkably, he is using FIFA’s own funds for this initiative, as confirmed by three sources familiar with the situation. The contract with Monks, a digital advertising firm owned by Sorrell’s S4 […]