Mastercard awards a US$180m global media contract to WPP Media
MasterCard Appoints WPP Media as Its New Global Media Agency MasterCard has chosen WPP Media to lead its media strategy, plans, and purchases in over 70 countries, marking the end of its decade-long partnership with Carat. This change was reported by Marketing-Interactive. WPP Media will serve as the global media agency for MasterCard, managing strategy […]