‘The Super Models’ Proves Linda Evangelista Should Stop Apologizing for Saying She Wouldn’t Get Out of Bed for Less Than $10,000 a Day

super models teeth Apple TV+is a gorgeous four-part documentary series about four of the most influential women of the late 20th century. Linda Evangelista, Naomi Campbell, Cindy Crawford, and Christy Turlington forged an incredible friendship in the ’80s and her ’90s, taking over the fashion world like no other model had conquered before. I have reached great heights. Once they reach the height of their powers, they can create new fashion stars just as easily as they can make headlines. But one such headline haunted Linda Evangelista for the rest of her life, and she still apologizes for it. supermodels.

In the October 1990 issue trend, Evangelista reportedly said, “Christie and I have this expression: We can’t wake up on less than $10,000 a day.”This is a glib way to sum up how much power she, Campbell, Crawford, Turlington, and fellow supermodel Tatiana Patitz had in the fashion industry at the time, and it soon became clear that caused an explosion and was called “let them eat cakeA moment from the supermodel era.

in super models In episode 3, “The Power,” Evangelista, now 58 years old, professed that she extremely regrets making this comment.

“I’m not the same person I was 30 years ago. But…I just don’t want to be known for that. I don’t want to be known as, ‘That’s the model who said that quote,'” Evangelista said. says. “I shouldn’t have said that. I don’t get it. That quote — that quote drives me crazy. It drives me crazy. I don’t even know how to deal with it anymore.”

The Apple TV+ documentary series then returns to a TV interview from the 1990s in which Evangelista apologizes for what was already seen as a huge gaffe. “I said it, and, uh… all over the world I apologized for saying it. I sure did say it,” she says.

Linda Evangelista in Arthur Elgort's photo on ``Supermodels''
Photo: Apple TV+

What’s interesting is when Evangelista repeats this quote: super modelsUsing her camera, she separates Turlington and her fellow supermodels from the camera. Now it’s simply, “I can’t get out of bed on less than $10,000 a day.” For some reason, the implicit shame in this quote seems to have followed only Evangelista.

And you know what? Linda Evangelista is there is nothing Sorry about that quote. If anything, the overarching story presented by super models It proves that she and her contemporaries were rare geniuses as models. They can literally show up and walk in the shows of young, poor designers as a favor and turn designers like Marc Jacobs and Anna Sui into fashion powerhouses. Their advertising campaigns sold luxury goods and rebranded the entire company, much like Turlington did with Calvin Klein.

In addition to their natural beauty, amazing camera sense, and charming personalities, Naomi Campbell, Cindy Crawford, Linda Evangelista, and Christy Turlington worked in a unique era when print modeling was king. . There was no Photoshop to retouch images. The ability of these women to become movie models was a rare superpower in an era when magazines were the mainstream media. And companies from Pepsi to Revlon have capitalized on the looks of these women in their advertising campaigns.

director of super models, Roger Ross Williams and Larissa Bills seem to intuit this reality. Her $10,000 a day rate was not an unreasonable rate, considering they were earning millions of dollars for their employers. Namely, Williams and Bills includes another interview clip of Evangelista from the ’90s in which she is completely unapologetic about her financial wealth.

Linda Evangelista, 'The Supermodels' 90's Interview
Photo: Apple TV+

When Evangelista was told that some people thought her reported annual income of $1 million a year was immoral, she said, “I have never given a number about how much I make a year. I provide a service, which means the people I work for make a lot more money than I do. My fees are only a fraction of the advertising budget spent on campaigns. It’s not that expensive compared to what they have to pay. And we should see what they get back.”

It seems like there’s a part of Evangelista that doesn’t want to apologize for saying the now infamous line. “If a man said so, he can be proud of what he commanded,” she said with a shrug in an interview at the time.

While Evangelista is right that there is an element of misogyny in the complaints about this quote, it also shows how these women have become the face of the culture.Instead of prosecuting the various fashion houses and advertising agencies that paid tens of thousands of dollars to these women, try to recover large profits. more The public was more interested in the model than its fees on investments. Supermodels’ ability to embody a brand betrayed them, but they ended up embodying the excesses of ’80s and ’90s culture to an increasingly cynical public.

what super models Capture is not just the story of how the beauty of four women captivated the world, but how their work ethic, knowledge, and camaraderie led to their rise to power. It depicts how the students became active participants. These women weren’t just famous for being beautiful. They harnessed their ambitions, redefined the role of models and advocated for each other every step of the way. Taken out of context, Evangelista’s infamous quote sounds dangerously out of place. But when you understand what these women were accomplishing, it seems like she and Turlington and her associates were treating her customers in a vulgar manner.

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