Travis Kelsey's growing celebrity status has his business managers on high alert.
Chiefs tight end has been under intense scrutiny since going public Relationship with Taylor Swift He's been everywhere these days, appearing in commercials for Pfizer, Experian, and DirecTV, and on the cover of WSJ. magazine.
2023 is a big year for Kelsey, and his business managers, Andre and Aaron Eanes of A&A Management, are “considering saturation, a potential area of concern.” is. new york timespublished an interview with the 34-year-old twin brothers on Tuesday.
“I wonder if Kelce is seen so much on TV and in the news that fans become paralyzed by the sight of him?” I asked before explaining.
“Plans for next year revolve around one word: curation. Fewer deals. Quality over quantity. Authenticity comes first,” the Times wrote.
And “maybe there will be a little less commercials.”
The Eanes brothers explained that they had spent years developing a plan to get Kelce to make a name for himself outside of football.
However, Kelce's profile skyrocketed following her burgeoning romance with pop superstar Swift.
The relationship has become a sports and pop culture phenomenon, with Swift sending social media into a spiral after her first appearance at a Chiefs game in September.
The Chiefs' continued success, particularly their Super Bowl win in February 2023, also contributed to his fame.
CAA co-chairman Richard Lovett said that amid Kelsey's high-profile romance, “Travis has much greater visibility and a much wider audience.” “It accelerated what was probably inevitable in terms of his level of recognition and appeal.”
Despite the increased glare of the spotlight, Kelce's aides insist the fame hasn't changed him and he's more focused than ever on football, according to the New York Times.
Kelce is A&A Management's second client, and the Yeans brothers hope to make the All-Pro NFL player as famous as Dwayne “The Rock” Johnson.
“People say to me, 'Well, it's been a crazy year,'” Aaron Eanes said. “People look at me funny when I say, 'Actually, it's not that crazy,' because it's easy when you have a plan. We're executing on that plan.”
Andre Eanes detailed Kelce's plans.
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“We've positioned Travis as a world-famous figure,” Andre Eanes said. “We didn't know how it was going to happen, when it was going to happen, what would help take it further. But it was always a thought in the back of our minds.”
Kelce's other team includes a creative strategist, a community outreach coordinator, a Los Angeles-based publicist, a personal chef, and a trainer.
He also has four football agents led by Mike Simon of VMG.
Kelce, 34, who hosted “Saturday Night Live” after the Chiefs defeated the Eagles in the 2023 Super Bowl, signed with Creative Artists Agency this spring in search of more acting work. I made a contract with
The Eanes brothers are also helping Kelce fine tune the film's script, and said they are considering a game show.
