Late Thursday night, President Donald Trump informed the public that he was halting all trade negotiations with Canada.
Just earlier this month, during a meeting with Prime Minister Mark Carney, Trump had a generally positive outlook toward potential agreements in sectors like steel, aluminum, and energy. However, he indicated that the decision to end the trade talks stemmed from what he labeled a “terrible act” — Canada airing TV advertisements that critiqued U.S. tariffs.
Trump expressed his frustration, stating, “Canada cheated and got caught!!!” He mentioned that the Ronald Reagan Foundation had denounced the ad for misrepresenting Reagan’s views on tariffs, highlighting that Canada reportedly spent $75 million on the ad to sway the U.S. judiciary in its favor.
The U.S. Supreme Court is set to discuss the legality of Trump’s tariffs next month, which are applied under the International Emergency Economic Powers Act. Trump, evidently aware of the ad’s content, remarked earlier this week that if he were in Canada, he might consider running a similar ad.
The Ontario government announced it was investing $75 million into ads that would air on major networks like ABC, CBS, and Fox News. Premier Doug Ford proudly declared the launch of this campaign on social media, emphasizing their intent to challenge U.S. tariffs against Canada.
Ford has been vocal about his disapproval of the high tariffs imposed by Trump on Canadian products and noted in front of Toronto businessmen that a certain ad would feature audio from former President Ronald Reagan, suggesting it would resonate with Republicans.
Recent research from Yale University indicated that U.S. consumers are facing an average effective tariff rate of 18.0%, which is the highest observed since 1934. Ford related that these tariffs, combined with retaliatory actions from foreign countries, could cost American families $1,800 annually.
“That ad isn’t terrible; it’s quite factual,” Ford stated, noting that Reagan’s voice would be recognizable to many Republicans. The Ronald Reagan Presidential Foundation, however, claimed that the ad distorted the message of Reagan’s radio address and that Ontario did not obtain permission to use it.
Ford’s office rebutted any claims of wrongdoing, asserting that the ad utilized unedited segments from Reagan’s speeches that are within the public domain. It’s important to note that the parts of Reagan’s speech featured were heavily edited, seemingly to bolster Ford’s anti-tariff rhetoric. For instance:
- Several sentences were omitted.
- Some statements were repositioned in a misleading manner.
- Crucial portions were extracted from their original context, ultimately altering their meaning.
The Reagan Foundation is currently contemplating its legal options regarding this matter. Meanwhile, Trump reacted to the ads, arguing that Canada was attempting to improperly influence the U.S. Supreme Court and accused them of longstanding tariff manipulations against American farmers.
As of now, officials from Ford’s office have not publicly addressed inquiries regarding the situation.





