Probook’s George Eliadis has increased profits for small businesses using AI.

Wharton Grad Raises $40 Million for AI-Powered Home Services

A Wharton graduate, who began pressure washing homes alongside his father in upstate New York, has successfully secured $40 million in venture funding aimed at using artificial intelligence to enhance the operations of his family business.

George Eliadis created Probook, an AI operating system designed for electricians, plumbers, and HVAC technicians. He noticed that many businesses in these sectors struggle to efficiently allocate their workforce across multiple jobs, which can lead to lost revenue opportunities.

“I started Probook to tackle a problem I encountered in my own business,” Eliadis, 24, shared. “I spent six summers in a truck with my dad, pressure washing. Between jobs, I’d often spend two to three hours in the car. Sometimes, I’d miss calls because I couldn’t hear my phone ringing over the sounds of the job.”

After demonstrating that its platform could significantly increase profitability for various stores nationwide, Probook managed to raise a $34 million Series A round led by Andreessen Horowitz, along with a $6 million seed round from Sequoia Capital.

Eliadis points out that while numerous AI solutions have emerged for home service companies in recent years, most operate in isolation, leading to additional complications.

“The issue isn’t with AI itself; it’s that AI is layered on a fragmented system. That’s where the problem lies,” Eliadis stated on the company’s website. “In the coming decade, platforms that manage the complete customer experience will prevail. AI handles most tasks, while teams focus on exceptions—no more juggling multiple tools and vendors. One comprehensive platform is the goal.”

Probook aims to be that platform, capable of managing everything from answering calls to organizing job details and notifying customers about updates.

In its first month, an Indiana repair service utilizing Probook handled nearly 2,900 jobs without any human intervention, according to the company.

Moreover, a similar service in Kansas experienced a 10% revenue boost per job with a 40% smaller team after eight months of using Probook.

Younger companies are also turning to Probook as they seek to optimize profits through automation, working directly with private equity firms involved in home services.

Sequoia Capital emphasized that for customers, using Probook simplifies and quickens the process of scheduling home repairs. “When, say, your water heater fails, we reach out to local plumbing businesses operating on our platform. Probook’s AI responds right away, equipped with details about each technician’s experience, availability, distance, success rate, and job type. It assigns the appropriate technician, notifies you, and keeps you posted on ETAs,” explained Sequoia partner Konstantine Buhler in a recent article.

As for the future, Eliadis is weighing how to approach ServiceTitan, a $6.3 billion company that shares the same market space as Probook. ServiceTitan also offers an AI scheduling solution, and currently, Probook is listed as one of its partners, indicating collaboration rather than direct competition.

Despite this dynamic, leaders from Andreessen Horowitz and Sequoia Capital express strong faith in Eliadis. His experience within the industry, they note, sets him apart from many founders who typically lack hands-on knowledge.