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The Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) this week announced a deal with an artificial intelligence gaming company that will allow it to license digital replicas of actors' voices, but some members are not happy about it. is holding.
SAG-AFTRA announced an agreement with Replica Studios. blog post The deal allows Replica to work with voice actors within the union to create and license digital replicas of performers' voices for use in games, it said Tuesday.
SAG-AFTRA National Executive Director and Chief Negotiator Duncan Crabtree-Ireland speaks during the strike against Hollywood studios in Los Angeles on November 3, 2023. (Tama Mario/Getty Images)
“This agreement achieves full informed consent and fair compensation for the use of members' voices and performances,” SAG-AFTRA National Executive Director and Chief Negotiator Duncan Crabtree-Ireland said in a statement. ” he said.
“Together with Replica, we are leading the effort to ensure these companies have easy access to SAG-AFTRA’s world-renowned talent in an ethical manner, ensuring consent and fair access to their contributions. We are proud to have secured this reward,” he added.
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SAG-AFTRA's blog post said the agreement with Replica was “approved by affected union members.” [voice-over] The performer community is furious, with many prominent game voice actors feeling “blindsided” by the deal. bbc news.

Guinness world record holder Steve Blum, whose voice has appeared in more than 300 games, said that “nobody he knew” approved the deal, according to a report by the BBC. That's what it means. (Roy Rochlin/File/Getty Images)
The newspaper reported that Guinness world record holder Steve Blum, who has played in more than 300 games and has voiced his voice, said that “'nobody' he knew” approved the deal. . world of warcraft Voice actor Andrew Russell called the agreement “rubbish”.
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The BBC went on to report that voice actress Shelby Young, who appears in the upcoming Persona 3 Reload, said she was “really disappointed” in the union over the move. “Pokémon” voice actress Veronica Taylor questioned why her contract was approved without a member vote.

SAG-AFTRA President Fran Drescher, who was joined by SAG-AFTRA National Executive Director Duncan Crabtree-Ireland, touted the agreement as “a great example of AI done right.” (Tama Mario/Getty Images)
However, SAG-AFTRA President Fran Drescher touted the agreement in a statement in a blog post as “a great example of AI done right.”
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Tensions over the AI voice agreement for gaming continue as SAG-AFTRA reaches a tentative agreement ending a 118-day strike over AI provisions, as well as a fight for short-term compensation and future royalty payments for film and television appearances. This occurred two months after. .
Terms of the deal were not disclosed at the time.





