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New conservative tech company inspired by swing state election losses aims to flip script on Democrats

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A startup technology company called RallyRight, LLC recently began the national rollout of a product it hopes will give conservative candidates a fundraising and turnout advantage in upcoming 2024 elections and beyond.

In an interview with FOX News Digital, Larry Wright founder and former Republican Georgia senator said: kelly loeffler He said his inspiration for the company was his defeat in the 2021 runoff elections and a desire to flip the script on Democrats, who have “outnumbered, outnumbered, and supported” Republicans in other recent elections. He said it was born out of desire.

She hopes the rollout of the company's two major platforms, DonateRight and FieldRight, will help other conservatives vying for Senate seats and House races avoid the losing streak experienced in Georgia.

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Then-Republican Sen. Kelly Loeffler speaks at a campaign event at Valdosta Regional Airport on December 5, 2020 in Valdosta, Georgia. (Reuters/Dustin Chambers)

“I'm an entrepreneur at heart and a long-time Republican activist, so this is really a combination of all of my passions and what I've really learned from 2020,” Loeffler told FOX. Ta. “I thought we were doing things in politics that we would never do in business, so I vowed to myself that if I had the chance, I would fix it. That’s what we did.”

Her model was to start an organization like Greater Georgia. She founded a nonprofit organization in 2021 that aims to register more conservatives to vote. This will ensure proper advocacy, election integrity and grassroots support, she said. RallyRight's technology would then “harden the infrastructure” needed to win votes.

DonateRight is a payments technology platform designed to help candidates maximize fundraising, and FieldRight is a gig economy platform that helps campaigns power voter assistance programs through advanced mapping algorithms and matching contractor networks. It's an app.

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“For conservatives, this is really designed from a cost-efficiency perspective, available for smaller campaigns that are often overlooked, and feature-rich and scalable for very large national campaigns. '' Loeffler said.

RallyRight logo

A startup technology company called RallyRight, LLC recently began the national rollout of a product it hopes will give conservative candidates a fundraising and turnout advantage in upcoming 2024 elections and beyond. (Rally Light)

She said both platforms had “huge initial success” when deployed on a small scale during the 2023 off-year election cycle, with many small local and state-level candidates They said it helped them secure the resources they needed to fundraise and know where their elections stood. We identified persuasive voters and even reached Spanish-speaking voters.

“This kind of flexibility comes at a fraction of the price of traditional door programs and can be up and running in days,” she said.

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Loeffler emphasized the need for conservatives to shift from a defensive to an offensive mindset, which requires being active on the ground and meeting voters where they are. .

“Both of these products are designed to really break down the full-court press on the left wing, and from there we get back on offense and start scoring against them,” she said.

Former Republican Georgia Sen. Kelly Loeffler

Then-Senator Kelly Loeffler speaks at a campaign event at the Cobb County Republican Party headquarters on November 11, 2020 in Marietta, Georgia. (Reuters/Elijah Nouberge)

Asked what kind of impact she thinks Larry Wright will have on the 2024 election and the future, Loeffler said the narrow margin of victory means that there will be more to come, especially in the wake of the “two-tiered justice system.” They argued that this meant it was essential to understand the controllable factors of campaign performance. It's being played right in front of our eyes. ”

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“We've got to have the money. We've got to have the resources. And what I've done is put those resources into more positions to win more races up and down the ticket. It was about designing tools to put into the campaign, because if we don't resist.''While the left is leading and leading technologically, we're not just raising money; “They will fall further behind in persuasion, advocacy and turnout,” she said.

Get the latest on the 2024 campaign trail, exclusive interviews and more with Fox News Digital's Election Hub.

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