Netflix further solidifies its position as the king of streaming with an impressive fourth quarter performance, adding 13 million new subscribers and signing a new deal with WWE that will soon move into live event broadcasting. I did.
“The streaming giant reported 13 million new subscribers, $8.8 billion in revenue, and $1.5 billion in operating profit. The company added 9 million new subscribers last quarter as the crackdown on password sharing continued. of new subscribers.” Hollywood Reporter.
The fourth quarter turned out to be the second-strongest in the streaming service's history for subscriptions, behind only the huge increase during the coronavirus pandemic in 2024. In a statement, the company blamed the surge in registrations on a strict crackdown on password sharing.
“We believe we have successfully addressed account sharing and ensured that when people enjoy Netflix, they also pay for the service,” the company said.
“We've gotten to the point where paid sharing is just what we do,” co-CEO Greg Peters said on the company's earnings call.
As Netflix continues to assert its dominance in the streaming space (something no other company has been able to match until now), the streaming giant says other studios will likely license more titles. Ta. For example, in late 2023, a number of Warner Bros. and DC titles suddenly appeared on the platform. Disney, NBCU, and Paramount are likely to follow suit.
“We're thrilled that studios are once again receptive to licensing and want to let them know we're open for business,” co-CEO Ted Sarandos said on a conference call. I'm excited to be able to do it.”
Netflix also said it is not in the business of acquiring major companies or titles.
“As competitors adapt to these changes, [in streaming]”It is reasonable to expect further consolidation, especially among companies with large and declining linear networks,” the letter said. “We are not interested in acquiring linear assets. Also, given all the consolidation that has already happened in the last decade (Viacom/CBS, AT&T/Time Warner, Disney/Fox, Time Warner/Discovery, etc.) We do not believe further M&A between traditional entertainment companies will significantly change the competitive landscape.”
Netflix also had some big wins, including: announced On Tuesday, he signed a “10-year, $5 billion contract” with WWE. Living, as well as international WWE content. ” Per THR:
The deal puts Netflix firmly in the live events and sports space, an area the company has explored but not aggressively moved into.
Sarandos said the deal with WWE “fuels our desire to expand our live event programming,” but added, “I don't see this as a sign of a change in sports strategy,” adding that he doesn't see any further changes for now. This suggests that a sports contract is unlikely.
Rather, “it's almost the opposite of F1, with a very large and passionate fan base in the US and a lot of room for growth outside of the US.”
News of Netflix's victory comes as competitors in other industries legislate. total layoffs.
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