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Americans are preparing to kick off the Super Bowl on Sunday. While spending on festivals related to big games, more fans want to dial rather than wanting to spend more, new reports have been found.
A LendingTree survey found that 75% of Americans would be tuned to the Super Bowl, but those planning on seeing nearly a third or 31% say they'll spend more on the Super Bowl festivities than last year. I discovered there was. It's far above the 19% they say they'll use more. Half of Americans say their spending is the same as last year.
Americans who plan to spend the Super Bowl festivities are hoping to spend on average $142, up 22% from $116 the previous year. Top items they plan to spend include food, drinks and fan gear.
“Even if you say more people are going to spend, the average amount of people trying to spend has risen considerably,” Matt Schulz, chief credit analyst at Lendingtree, told Fox Business. “You're talking about $25 so you won't change most people's lives, but you're not just talking about getting together with friends to watch a football game.”
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Jaylen Harks (left) of the Philadelphia Eagles and Kansas City Chiefs, Patrick Mahomes (right) was held at the Super Bowl Ricks Super Dome on February 3, 2025 at the Caesars Super Dome in New Orleans, Leuyer. Standing on the stage next to the trophy (Kevin Sabitus / Getty Images / Getty Images)
“It's a pretty important division, and again, I think you can look back and blame so much for inflation and high prices and high interest rates and so on. “Schultz said.
The report says 41% of Super Bowl Watchers will be making game-related bets, including 66% of Gen Zers, 59% of parents with young children, 56% of millennials and 51% of men. I've said that. Most of the time, they plan to make smaller bets, with only 41% planning to bet over $100, report similar numbers and use their credit card to place bets.
“It's true, like we've seen since the pandemic, sometimes people want to spend more on what they want to spend on, making up for the stress and crazy ones of the year,” Schultz said. .
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Philadelphia, PA – November 3: Philadelphia Eagles' Saquon Berkeley #26 #Jacksonville Jaguars at Lincoln Financial Field in Philadelphia, PA on November 3, 2024 at Jalian Jones of the Jacksonville Jaguars at Lincoln Financial Field in Philadelphia, PA on November 3, 2024 Reverse hurdle 22. (Elsa / Getty Images / Getty Images)
The Lendingtree findings came as another study conducted by the Bank of America Institute, indicating that Americans' spending on audience sports reached an all-time high in 2024.
A study by Bank of America Market Landscape Insights found that consumers spend an average of $1,122 on sports each year. This is a number that includes everything from participating in the game to purchasing exercise equipment.
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Kansas City Chiefs Travis Kelse celebrates at Taylor Swift after a 17-10 victory with the Baltimore Ravens at the AFC Championship Game at M&T Bank Stadium in Baltimore, Maryland on January 28, 2024 . (Photo: Patrick Smith / Getty Images / Getty Images)
The Bank of America report explored the local economic impact of live sporting events by examining last year's Super Bowl LVIII in Las Vegas.
Super Bowl Ricks will air on Fox on Sunday, February 9th at 6:30pm Eastern at Fox. The game is being played in New Orleans, Louisiana.
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The Kansas City chief, led by Patrick Mahomes and Travis Kels, is aiming to make history in pursuit of the third straight Super Bowl title.
They face the Philadelphia Eagles. Jalen hurts, so Saquon Barkley is about to finish the Chiefs' run.
