wThere may have been a short increase in recent awards ceremonies. In the US, one constant is sports, and while the weekly game may only appeal to a subset of passionate fans, the wider appeal of the Super Bowl makes it the most appealing night for advertisers. It usually exceeds 100 million.
It is also inevitably the most expensive, and is left to the biggest of the big companies involved, as it will take around $8 million (a record amount) to 30 seconds spot this year. On the film side, it was translated to Paramount, Disney, Universal and Warner flashing cash, but was it fully spent?
Smurf
From the Jurassic world to its final destination, to how to train a dragon, it's slowly reviving more franchises than ever before. Why not try again to get your Smurfs to work? The characters moved from Sony to Paramount after two connected films and one reboot, with all bets placed on Rihanna as Smurfett, following in the sacred footsteps of Katy Perry and Demi Lovato. As a result, will the new Rihanna album be the Smurf soundtrack?
Jurassic World reproduction
The Jurassic World films may not have reached the height of Jurassic Park, but I would argue that they are almost more successful than the two films that follow. It's a bit hard to not be excited about the rebirth of a Jurassic world, still completely unnecessary thanks to some incredible nostalgia and Scarlett Johansson and Mahershala Ali pairing. The new spot is essentially a remix Recent trailer But it was all the remix that came before anyway.
Mission: Impossible – Final calculation
This summer, there will be many reboots, including Final Destination, Fantastic Four, Jurassic World, and more, but there will be one big ending. Don't tell Tom Cruise. What's on sale now as the final mission: Impossible film was once supposed to be the seventh second part, but the overwhelming box office roster concludes things against Paramount's hopes, its star's wishes This changed both the title and strategy. This new spot pushes that selling point hard. This is a sad goodbye to one of the only consistent and fun franchises we have.
Novocaine
As audiences prefer to stick to known amounts like Keanu Reeves, Gerard Butler, Jason Statham, and more, Hollywood continues to try new action stars primarily with midling results. Aaron Taylor Johnson couldn't anyone crave Hunter Craven, Henry Cavill scored two flops in a row with Algill and the Reckless War Ministry, and this weekend, Ke Hui Quang's first major car love did not go to anyone at all at once (it opened to a pathetic $5.8 million). Will they be warmed up with John Wick's summer spinoff ballerina Ana de Armas, or Jack Quaid, best known for Amazon's “The Boys and Last Month's Birthday,” has a gimmick caper nobo Are you best known for Cain? He plays a man who can't feel the pain his girlfriend is being invited to. Given the expensive arrangement of this new bullying, it's clear that Paramount wants big things from a film that appears to have a very small budget.
How to Train a Dragon
Maybe it's one of the most unnecessary animation to live action transfers we've been bunched together for a while. The original wasn't that long ago, and it feels like the dragon looks essentially the same. It's a struggle to find out why we're here again.
Lilo & Stitch
Disney has created a Super Bowl ad that not only resembles a condensed trailer, but also turns the eye-catching and predictable (live-action lilo & stitch) into ads that actually surprise you, and that's what's disgusting here. It deserves credit. The 30 Second Spot was once animated, but now CG monsters are invading the pitch and will help launch a campaign that will make the most of all Fox and Disney channels in the coming months .
Thunderbolt
Disney also teased the Thunderbolts of other big summer bets in a 30-second new trailer that was just released online. “The Avengers are not here,” says Julia Louis Dreyfuss' previews before the series (technically, the new Avengers movies Given that it is given green light, technically not true) 80's pop songs used to kip, explosion, ironically, have been used to make Deadpool fans this May. You can run through to lure them to a local cinema.
F1
One of the biggest question marks of the summer, Brad Pitt's F1 big Super Bowl spot continues the good work done in last year's first trailer, focusing on the immersion of multisense. This is going to be the most authentic racing film we've ever seen. This was created in collaboration with the governing body behind Formula One, filmed during actual events over the past few years, and stripped up new ads highlight such authenticity. Hope is waiting for a huge budget and its backer Apple to be the first real box office gross, but if someone could create this kind of unlikely magic, it was Joseph who piloted the Top Gun. It's Kosinski. .
