The week after Thanksgiving featured a huge and highly successful story, but CNN still averaged Prime time viewership 367,00That's about one-seventh of the 2.493 million viewers who tuned into FOX News.
MSNBC is also stuck in the toilet, averaging only 632,000 prime-time viewers, about a quarter of Fox's audience.
In terms of news, this week has seen more nominations from President-elect Trump, the week when the Daniel Penny trial came to a climax, Hunter Biden's pardon, and the decision to protect children from violent mutilation. It was the week of historic Supreme Court hearings. All the drama about trans activist Pete Hegseth, and the assassination of United Healthcare CEO.
MSNBC hosts Mika Brzezinki and Joe Scarborough speak on stage at the New Yorker Festival on October 5, 2018 in New York City. (Toth Robinson/Getty for the New Yorker)
Nevertheless, the week of December 2nd…
Primetime viewers/total demo viewers
- Fox News: 493 million / 280,000
- CNNLOL: 367,000 / 67,000
- MSNBC: 632,000 / 56,000
Total Total Daily Viewers / Demo Viewers
- Fox News: 693 million / 208,000
- CNNLOL: 322,000 / 52,000
- MSNBC: 459,000 / 40,000
The demo audience is the 25-54 age group that sets the advertising rates. This is the number that matters most to network executives, and it's the number that matters to everyone on cable TV and in prime time on CNN. rank 26th in the demo viewer. MSNBC ranks 29th.th. Fox ranks second behind ESPN.
Compared to the same week last year, adweek“Fox News was up +36% in total viewers and +44% in the demo. Over the course of the day, the network also saw +42% growth in the former category and +56% growth in the latter category. Ta.”
Meanwhile, MSNBC lost nearly half (-48%) of “both total viewers and primetime demo.” During the total day, the network was down -41% and -47% in these measured categories, respectively. ”
CNN, which was already in serious viewership trouble last year, suffered an even bigger drop in ratings, dropping by 22% in total ratings and 33% in the demo. During the day, CNN's total viewership was down -25% and -35% in the demo. ”
The baseline for success is at least 1 million total primetime viewers and 100,000 demo viewers. Things may have changed with all the cord cutting, but still…
The best way to explain how frightening these numbers are is this: No one hates CNN more than me. I may bond with some people, but my hatred is as deep as it is pure. Nevertheless, my hate-filled imagination never dreamed that CNN's prime-time average viewership would plummet to 367,000 viewers. About 70 million sucker Households still subscribe to cable. How is it possible that CNN doesn't attract at least 1% of those people?
CNN anchors Jake Tapper (left) and Dana Bash (right) speak to the audience before the start of the CNN Republican presidential debate in Des Moines, Iowa, on January 10, 2024. (AP Photo/Andrew Harnik)
Well, it all comes down to the following formula: CNN alienated conservatives and Republicans long ago. Then, after years of misinformation, hysterically destructive racial attacks, and endless hate campaigns, CNN lost all the ordinary people. And now, after losing a bitter 10-year war with Donald Trump (which CNN assured them would gain residual viewers), the hate press has lost the far left.
Basically, 1 in 10 of 1 percent of the American population still watches CNN, a number so small that you can only assume they're addicts sleeping with needles sticking out of their arms. yeah.
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