Correction: This story has been updated to clarify that OpenAI is a company with which many media companies have partnerships.
Media conglomerate Condé Nast has signed a deal to allow artificial intelligence (AI) provider OpenAI to use its content.
In a memo to employees on Tuesday, Condé Nast CEO Roger Lynch wrote that the multi-year partnership demonstrates “the importance of meeting our readers where they are and embracing new technologies while ensuring proper attribution and compensation for the use of our intellectual property.”
“Over the past decade, news and digital media have faced severe challenges as many technology companies have undermined publishers’ ability to monetize their content, most recently through traditional search,” Lynch wrote.
The partnership with OpenAI will “allow us to supplement a portion of our revenue and continue to protect and invest in journalism and creative endeavors,” the CEO said.
“Throughout the process, OpenAI also demonstrated that they are incredibly committed to this mission. They have been transparent and willing to work productively with publishers like us to ensure the public receives trustworthy information and news through their platform,” he continued.
“This partnership recognizes that the great content that Condé Nast and our many titles produce is irreplaceable and is a step toward ensuring that our technology-enabled future is one that is created responsibly.”
Condé Nast, which owns major media outlets such as Vanity Fair, The New Yorker, Vogue, and WIRED, is just the latest in a host of major news companies to partner with OpenAI on AI as the technology becomes increasingly important.
In recent months, News Corp, Vox and Reddit have all announced similar deals with OpenAI, while newspapers such as The New York Times have taken the opposite approach, suing Microsoft and OpenAI, arguing that using their articles to train AI programs violates copyright law.
— Updated August 21, 12:24 p.m.
