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Laser or Inkjet: How your small business is wasting money on ink

Laser or Inkjet: How your small business is wasting money on ink

The Environmental Protection Agency (EPA) and the publication Green Book estimate that an average office worker prints around 10,000 pages annually.

If you have a five-person team engaging in that level of printing with an inkjet, you’ll likely be swapping out cartridges often, dealing with paper jams weekly, and facing dried-out print heads after long weekends. It really hampers productivity.

Inkjet printers were a sensible choice when they were budget-friendly and laser printers seemed as costly as a used car. But that was a few years ago.

Now, you can find single-color laser printers for well under $200, with color laser models also falling into a similar price range. The cost dynamics have shifted dramatically, though a lot of small businesses haven’t adjusted to these changes.

Print Speed Comparison: How Laser Printers Eliminate Bottlenecks

Most inkjet models can manage about 15 pages per minute on a good day. This might work fine for homeowners printing travel itineraries, but mid-range laser printers can handle 30-40 pages per minute effortlessly. That’s crucial if you need to print 200 copies of a proposal right before a meeting—no one can afford to have a slow printer slowing everything down. Plus, laser printers don’t require warm-up time between jobs. They can spit out the first page in mere seconds, avoiding the lengthy alignment and ink priming routines of inkjets.

Just hit print, grab your page, and keep churning them out.

Cost Per Page: Where Laser Printers Really Win

Here’s the statistic that should settle any debate. Laser toner cartridges can yield anywhere from 2,000 to 10,000 pages, while inkjet cartridges usually max out at around 300. This disparity makes the case for inkjet a tough sell.

For example, using a $30 inkjet cartridge for 250 pages costs roughly 12 cents per page, while a $60 toner cartridge that prints 3,000 pages drops the cost to about 2 cents. For teams printing tens of thousands of pages annually, those savings can accumulate remarkably fast.

Plus, toner doesn’t dry out. Leave that laser printer alone for a couple of weeks, and it will fire right up when you return.

Laser Printer Reliability: Fewer Paper Jams and Less Downtime

While reliability might not seem glamorous, it’s critical. No one’s putting “printer uptime” on their business plan. Yet, if you ask any office manager about the factors eating into daily productivity, printer issues often rank in the top three. Paper jams, odd output issues, and cartridge errors can be disruptive.

Laser printers operate differently. They fix dry toner to paper using heat, which means no ink-related troubles like clogged nozzles or smudges on freshly printed pages. This mechanical simplicity typically leads to fewer breakdowns.

HP laser printers, in particular, have built a solid reputation for reliability. It’s no wonder their LaserJet line has been popular since the mid-1980s. Their technology is refined, and parts are universally available. If something eventually goes awry, getting support or supplies is straightforward.

This reliability translates to fewer interruptions, reducing those moments when staff finds themselves waiting by the printer rather than working.

Are Color Laser Printers Suitable for Business Graphics?

There’s a lingering idea that “lasers are great for text, but the color quality is lacking.” That was probably correct a decade ago, but not anymore.

Modern color laser printers produce sharp, professional-quality outputs suitable for marketing materials, presentations, graphs, and branded documents.

Is a $300 color laser printer equivalent to a $1,200 photo-grade inkjet? Not really. But do you actually need to print high-gloss photos? Probably not.

What you likely require is a color printer capable of delivering 50 consistent cell sheets without discrepancies between the first and last copies. The laser printer will handle that well. Thanks to its even process, output remains uniform, avoiding the ink saturation issues or banding caused by failing nozzles.

Investing in a color laser printer might even save you from having to outsource print jobs.

What to Look for in an HP Laser Printer

Not all laser printers are created equal, and a low price doesn’t automatically guarantee good value. Here are several important factors to consider:

  • Pages per minute. This should always be your first consideration. For teams of 3 to 10 sharing a printer, aim for 30 ppm or higher; anything lower will feel inadequate during busy periods.
  • Duty cycle. This represents the printer’s maximum pages per month. HP’s small business models usually handle between 2,500 and 15,000 pages a month. Be sure to match it with your actual print requirements; overworking a low-capacity machine might lead to early replacement.
  • Connectivity. Wireless, Ethernet, and mobile printing should all be standard. HP’s apps facilitate printing from phones and tablets, which might prove handy in unexpected situations.
  • Toner cost and yield. Look into the replacement toner costs before acquiring a printer. Some cheaper models come with expensive cartridges that yield fewer pages. HP’s LaserJet printers tend to be upfront about their toner yields, making future cost calculations easier.
  • Double-sided printing. Automatic duplex printing can significantly reduce paper usage. Most HP laser printers include this feature, but it’s best to verify with entry-level options.

Ultimately, the best laser printer isn’t necessarily the one with the most features, but one that aligns with your team’s actual speed, capacity, and printing costs. If chosen wisely, the printer will seamlessly blend into the background.

If your team prints frequently, upgrading to a reliable HP LaserJet can provide significant benefits in time savings and reduced operational costs.

Frequently Asked Questions About Small Business Printers

Are laser printers cheaper to run than inkjet printers for small businesses?

Yes. The upfront cost is comparable, but laser printers have a significantly lower cost per page. A typical inkjet cartridge can print around 250 pages at 12 cents per page, while laser toner cartridges yield between 2,000 and 10,000 pages, bringing down the operating cost to around 2 cents per page.

Why are laser printers more reliable than inkjet printers?

Laser printers have simpler mechanics and utilize dry toner instead of liquid ink. This results in fewer issues like clogged nozzles or ink smudging, especially after long periods of inactivity.

Is a color laser printer sufficient for your business’ marketing materials?

Absolutely. Modern color laser printers produce high-quality graphics suitable for presentations, charts, and customer sales sheets. While they’re not designed for professional photography, they deliver consistent color output without the ink saturation challenges often seen with inkjet printers.

How fast are laser printers compared to inkjet printers?

Mid-range laser printers typically print between 30 and 40 pages per minute, while standard inkjet printers max out around 15 ppm. Additionally, laser printers don’t require the lengthy print head alignments or priming rituals that can delay an inkjet’s output.

What specifications should small businesses pay attention to when purchasing a laser printer?

Small businesses should focus on five key features: print speeds exceeding 30 pages per minute, monthly duty cycles that meet your actual print volume (usually between 2,500 and 15,000 pages), wireless and mobile connectivity, clear toner costs, and automatic duplex printing for paper conservation.

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