Meta’s Muse AI App Tops App Store Rankings
Meta’s new Muse personal AI agent app has quickly climbed to the top of the Apple App Store since its launch earlier this month.
Now the leading free app in Apple’s U.S. App Store, Muse even surpassed popular AI tool ChatGPT, which is quite notable.
This surge in popularity for Muse highlights a shift in consumer preferences. Instead of just using chatbots for conversational tasks, users seem to favor these agentic apps that handle a wider range of activities.
Launched in early September, Muse is designed to interact with various apps including email, calendars, payments, health, shopping, and smart home devices. It seems to fit well into the daily routines people have, offering help across multiple areas.
Muse Can Handle Multiple Tasks
According to Meta, which based Muse on the open-source AI agent OpenClaw, the app can autonomously send emails, book travel, sell cars, and even negotiate to lower bills.
Users can decide which apps the AI can connect to and can change these settings whenever needed, providing a sense of control.
Every Muse agent operates on a distinct virtual machine, which, interestingly, allows it to carry on with requests even when the user isn’t actively using the app.
Meta’s Vision for AI
When users communicate their goals, Muse employs its Spark model to complete real-world tasks. It can take care of everything from basic actions like sending emails to managing more complex projects.
Once a user engages with Muse about a task, it develops a personalized plan while working independently, like opening browsers and filling out forms. Interestingly, Muse can continue working even if the app is closed, sending notifications if it requires user input or approval.
Another notable feature of Muse is its ability to remember user preferences, enabling it to make recommendations based on earlier mentions. For instance, if a user saves a recipe reel on Instagram, Muse can create a grocery list and suggest a dinner party menu that takes into account friends’ dietary preferences from previous events.
While connecting Muse to a variety of applications enhances its capabilities, there are concerns about safety and privacy. Meta acknowledged that they had initially postponed Muse’s release in April to address these issues, ensuring the app met necessary standards for safety, security, and privacy.
Looking ahead, Meta plans to introduce Muse Confidential VM later this year. This should provide an added layer of security by keeping user data and communications with Muse fully encrypted, with only the user holding the keys.

