FOX Business’ Kelly O’Grady appears on “Varney & Co.” to weigh in on Meta’s controversial use of public social media posts to train artificial intelligence.
Meta CEO Mark Zuckerberg The company announced on Wednesday that its newest social media platform, Threads, has surpassed 175 million monthly active users (MAUs) as it nears its first anniversary.
“What a year it’s been,” Zuckerberg said in a post on a thread marking the user milestone. In February, Zuckerberg said the platform had surpassed 150 million MAUs, signaling the platform has been growing in recent months.
Meta is Facebook and Instagramdid not disclose other key metrics related to Threads usage, such as the number of daily active users of the platform or the average time each user spends on the app.
Threads was launched on July 5 last year as a competitor to X (formerly Twitter), at a time when Twitter was in the early stages of rebranding after its acquisition by an ownership group led by Elon Musk.
META threads now available to nearly 500 million users in Europe
Meta CEO Mark Zuckerberg said the company’s thread platform (David Paul Morris/Bloomberg via Getty Images/Getty Images)
After the release, Thread Userbase Within a week, the number of users had skyrocketed to 100 million, with the initial launch covering not only the US but also over 100 other countries, including the UK.
| Ticker | safety | last | change | change % |
|---|---|---|---|---|
| Meta | Meta Platforms, Inc. | 509.96 | +0.46 | +0.09% |
This rapid growth is due to Meta Instagram user According to the analytics firm, some of the early users who signed up to create accounts on Threads subsequently dropped off as active users, causing several key metrics to decline in the days after the platform’s launch.
Data showed that two thread engagement metrics dropped within a few days of launch.
Zuckerberg previously said Meta’s goal is to grow Threads to 1 billion users within a few years. (Kevin Dietsch/Getty Images/Getty Images)
Zuckerberg said in fall 2023 that Threads’ total MAUs would be “just under 100 million,” and that the company aims to reach the 1 billion threshold within the next few years.
In December, the thread european union This expanded the potential user base by 448 million. The delay in launching in Europe was due to tough EU regulations targeting online platforms, including rules in the Digital Markets Act that came into force in 2022.
Thread started on July 5, 2023. (Paul Hanna/Bloomberg via Getty Images/Getty Images)
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Threads doesn’t run ads on its platform, which means Meta generates very little revenue.
The platform also recently appeared on Fediverse, a group of social media sites that support the ActivityPub protocol and allow users to interact across platforms.
Reuters contributed to this report.
