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Cracker Barrel parts ways with consulting firm following unsuccessful brand update

Cracker Barrel parts ways with consulting firm following unsuccessful brand update

Cracker Barrel Parts Ways with Consulting Agency Following Backlash Cracker Barrel has decided to end its relationship with the consulting firm Prophet after facing significant backlash related to a recent brand refresh. In a press release released Thursday, the company detailed various organizational changes, including the hiring of a new vice president dedicated to menu […]

Walmart will remove synthetic dyes from its store brand items.

Walmart will remove synthetic dyes from its store brand items.

Walmart to Eliminate Synthetic Dyes and Ingredients by 2027 Walmart has announced plans to remove synthetic dyes, along with 30 other ingredients, from its store brand products by the year 2027. In a press release, the company stated that synthetic dyes will be eliminated from brands like Great Value, Marketside, Freshness Guarantee, and Better Cheddar. […]

Meatpacking District gains recognition with the arrival of another luxury brand

Meatpacking District gains recognition with the arrival of another luxury brand

In the heart of the Meatpacking District, particularly at the intersection of Ninth Avenue and Gansevoort Street, a unique atmosphere is evolving, especially with the presence of luxury fashion brands. The latest addition to this upscale scene is the Italian brand Moorer, set to open its first store in the U.S. just in time for […]

Ben & Jerry’s co-founder has a breakdown and leaves the progressive ice cream brand following a difficult dispute with the parent company.

Ben & Jerry's co-founder has a breakdown and leaves the progressive ice cream brand following a difficult dispute with the parent company.

Ben & Jerry’s Co-Founder Departs Amid Tensions with Parent Company A co-founder of Ben & Jerry’s has stepped away from the company, stating that the ice cream brand is being “silenced” by its parent company. Jerry Greenfield, one of the original founders, announced his resignation following a strained relationship with Unilever and the Magnum Ice […]

Claims Lefty Ice Cream Brand is Being Muffled by Its Parent Company

Claims Lefty Ice Cream Brand is Being Muffled by Its Parent Company

Jerry Greenfield Exits Ben & Jerry’s, Citing Unilever’s Restrictions on Social Advocacy Jerry Greenfield, one of the co-founders of Ben & Jerry’s, has stepped away from the iconic ice cream brand he started 47 years ago. His departure comes with claims that parent company Unilever is stifling the brand’s message of peace, love, and social […]

Cracker Barrel CEO praises new logo but acknowledges significant brand issues

Cracker Barrel CEO praises new logo but acknowledges significant brand issues

Cracker Barrel’s Logo Change Sparks Mixed Reactions Just days after Cracker Barrel’s CEO appeared on Good Morning America, the restaurant chain, known for its cozy, Southern atmosphere and quirky gift shops, celebrated a new logo. Julie Mayno, the CEO, shared that the feedback had been overwhelmingly positive. During a recent meeting in Florida, location managers […]