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Twenty years of the Glazers: a moral debt at United with football footing the costs

Back in June 2005, when the Glazers first set foot in Old Trafford, the atmosphere outside was quite intense. Manchester United fans expressed their anger with slogans like “Die Glazer Die” on banners, clashing with police. Inside, however, the Glazers were quite the opposite; they were, in a way, shopping.

Joel, Abram, and Brian weren’t standing idly by when it came to their money. Instead, they filled their arms with replica jerseys and various merchandise. When it was time to leave, they departed, bags in hand. I mean, it’s their property, right? Maybe it shows how they approached managing Manchester United over the following two decades.

Sir Bobby Charlton later expressed regret to the Glazers for the hostile welcome they received. David Gill, the initial CEO who had opposed the acquisition, was the one who greeted them in their car, eased the transition, and, somewhat ironically, saw his salary doubled. Sir Alex Ferguson might have been the only one truly capable of halting the takeover, but he repeatedly dismissed the disgruntled fans, suggesting they should “support Chelsea” instead.

The Labour government, despite calls from many of its lawmakers, didn’t scrutinize the takeover closely, especially given the election season. Many journalists seemed willing to take the Glazers’ PR in exchange for coverage of the takeover. It’s a bit of a reminder, even two decades later, that the Glazers didn’t act all on their own.

Time and again, they sided with the opportunistic and, let’s face it, spineless. Any opposition, whether from furious fans or connected directors, was largely ignored. Contrary to what many think, Glazer did invest a bit of his own money to purchase United.

But the majority of the funding came through debt. And not just any debt—this was a heavy burden of financial responsibility, a debt that reverberates through the entire British football landscape to this day.

Ferguson still not only tolerates the Glazers, but he often defends them as well. Years later, during a preseason tour in South Africa, he brushed off the concerns of fans resisting the regime: “Most of the real fans see it realistically and say it’s not affecting the team,” he proclaimed.

It’s interesting to see how many of Ferguson’s remarks have aged, not always in a good way. The disconnect between “real fans” and those who are less critical of ownership reveals a troubling dynamic. Fans are simply expected to cheer, while their opinions seem to carry little weight.

This pervasive disenfranchisement may indeed be the most toxic legacy of Glazer’s acquisition. Unlike other high-profile acquisitions in English football, such as Chelsea or City, United’s ownership has faced loud and persistent dissent. Some disillusioned supporters even formed FC United in Manchester. Movements like the green and gold campaign in 2010 and the protests of 2021 and 2022 reflect ongoing frustrations, despite the tireless efforts of various fan groups.

Unfortunately, no serious changes have taken place. Ineos and Jim Ratcliffe have stepped into the spotlight, serving as the face of criticism. Communication has improved, albeit slowly, with Gill’s past refusal to even engage with fans being a stark contrast.

As always, potential improvements are on the horizon. Yet, the core issues remain unchanged. The Glazers still hold influence, maintaining a heavy debt load over the club since their acquisition. One billion pounds is indeed a lot of cash. Recent months would likely have seen it used to pay severance for many who lost their jobs, or for significant upgrades to Old Trafford, or even a transfer budget that could bolster the team.

Interestingly, that same billion pounds could be what Glazer has drawn from the club through dividends and stock sales since taking control. Their assets have certainly expanded during this time. The club’s sponsorship model, where every aspect is viewed as a premium advertising opportunity, has become the norm in the sport.

This approach of using hedge funds to acquire a club is often cloaked in hushed tones in football circles. Transfer dealings have morphed into a spectacle, merging branding and fan engagement. Take the 2021 re-signing of Cristiano Ronaldo—viewed against the Super League protests—it didn’t necessarily fit with team needs but was undoubtedly a branding triumph.

All this wealth originates from season ticket sales, club merchandise, and subscriptions. The Glazers’ acquisition is perhaps best thought of as a dramatic wealth transfer from fans to owners. This situation emphasizes the unsettling truth that a football club may no longer serve its fans or community, but rather exists solely to generate profits for its owners.

What have we learned in 20 years? While leveraged buyouts were eventually banned in 2023, and regulatory powers have somewhat increased, little has fundamentally improved at United. There’s a stark reality where every entity seems to be struggling financially—your club, your council, your government. Everyone is striving for a slice of a diminishing pie, making Manchester United’s Glazer ownership not just a sports tragedy but a broader commentary on societal displacement.

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