Trump’s Pennsylvania Roadshow Focuses on Affordability
On Tuesday, President Trump kicked off a new campaign series in northeastern Pennsylvania that highlights affordability. This event marks the beginning of a significant push to stabilize the White House, especially after Republican setbacks in recent off-election cycles in New Jersey, Virginia, and New York City.
Trump remarked, “You know, tariffs are costing us hundreds of billions of dollars,” while reflecting on some initial economic successes. He added, “Farmers are really starting to do well, so I just helped them out.”
The president criticized the Biden administration, linking their policies to rising prices. “They caused prices to go up,” he stated, claiming, “We’re beating them. It’s a simple message.”
This roadshow follows a tough November for Republicans, who faced significant losses that were attributed to a broader “price crisis.” Trump’s 2024 prospects were notably affected, with losses among key voter demographics, including Hispanic and Latino voters, providing a boost to Democratic chances as they approach the 2026 midterm elections.
Now, the president is shifting gears, hoping to redirect voter focus back to economic issues. Surprisingly, the economy had been a cornerstone for his previous victory, although recent polls suggest a growing concern regarding 2025. White House Chief of Staff Susie Wiles remarked that Trump plans to campaign as though it’s 2024 during next year’s midterms, aiming to help Republicans keep control of both the House and Senate.
“Typically, midterm elections aren’t about the White House,” Wiles noted. “It’s about local issues and keeping federal officials at bay.” However, she suggested they’re flipping that sentiment and putting Trump front and center, as he appeals to low-propensity voters.
In his speech, Trump emphasized plummeting gas prices and economic wins in the energy sector, pledging that his trade policy would lead to future prosperity. “We know what’s going to happen over the next two years. It’s like a miracle happening,” he expressed.
The White House views this event as a chance for a reset, continuing to persuade voters that Trump’s trade tactics and tax cuts are the keys to long-term economic health. But, as recent data indicates, the challenge may be more daunting than they realize. Nearly half of registered voters expressed in a recent poll that they believe Trump’s economic strategies, including the ongoing trade conflict with China, are causing more harm than good.
In response, Democrats have strategized their own counter-messaging, aiming to connect Trump with rising costs and increasing inequality. Trump dismissed their affordability focus, labeling it as “the work of con artists” from the party that saw inflation peak at 9.1% under Biden.
Treasury Secretary Scott Bessent attempted to ease economic worries during a CBS News appearance, asserting that the economy remains “robust.” He suggested that despite current challenges, they anticipate completing the year positively. “The economy is doing better than we expected, with GDP growth of 4% in recent quarters,” Bessent noted, amidst discussions about an upcoming economic report.
Recent data on inflation shows a consumer price increase of about 3% from September 2024 to September 2025, further complicating the economic narrative.

