Lululemon’s “Get Low” Leggings Returned with Adjustments

Lululemon Athletica has brought back its “Get Low” leggings after customer feedback pointed out that they were “too see-through.” The company has also provided guidance on how to wear them.

The updated product page now suggests, “To experience the best performance of these tights during training, we recommend sizing up. Pair with skin-colored seamless underwear.” This change comes after some customers noted that the fabric became transparent when stretched, particularly during yoga classes.

A Reddit user expressed frustration, stating, “When I squat or bend over, my leggings are completely transparent.” This prompted a public reaction as shoppers raised concerns about their experience with the product.

A spokesperson for Lululemon mentioned that they paused online sales of the “Get Low” Collection in North America to review customer feedback. They updated the product information to help customers make more informed choices regarding fit and functionality.

Chip Wilson, the founder and former CEO of Lululemon, criticized the board of directors’ handling of the situation, calling it a “new low” due to their “inexperience.” He took to LinkedIn to voice his discontent, stating, “Retiring the ‘Get Low’ product line after three days is clearly a complete operational failure.”

Ironically, Wilson was part of the board in 2013 when the company recalled its black Luon yoga pants because they were too thin—a move that cost the company significantly.

He further questioned whether the current board was properly overseeing product quality, asking, “What product quality testing has the board reviewed? How often does the board review the product pipeline?”

Wilson, who is now the company’s second-largest shareholder, initiated a proxy fight in December to replace board members and bring in new directors. Activist investor Elliott Investment Management has also recently acquired a $1 billion stake, pushing for changes in leadership.

In December, Lululemon’s chief executive, Calvin McDonald, announced his resignation amid declining revenue.

Wilson’s statement emphasized that these failures highlight the board’s lack of creative business experience and their short-sighted priorities. This marks the second product recall for the company in 18 months, with the “Breath Through” leggings also being pulled shortly after their launch in 2024 following complaints about fit and material.

On a brighter note, shares of Lululemon saw a nearly 3% increase, reaching approximately $195 on Thursday.