Instagram on Sunday announced a new video creation app as TikTok, another social media platform focused on visual content, faces a legal battle in the United States.
“Today, we're announcing Edits, an all-new app for creating videos on your phone,” Instagram head Adam Mosseri said in an article. Videos posted on the platform.
“There's a lot going on in the world right now, but no matter what happens, we want to create the most engaging creative tools for everyone who makes videos, not just for Instagram, but for all the platforms out there. “I think it's our job to do whatever we can,” he added. “And Edit wants to do just that.”
On Sunday, a law went into effect forcing TikTok's China-based parent company ByteDance to withdraw from the app or risk being banned in the United States. The app prepared for the ban, cutting off access to its platform from the United States just before midnight Saturday.
When American users opened the app, they saw a message saying, “A law has been enacted in the United States that bans TikTok. Unfortunately, this means you can't use TikTok for the time being.”
But on Sunday, TikTok announced it was “in the process” of restarting its service in the U.S., just about 12 hours after cutting off access to U.S. users.
TikTok said on social platform
“We are providing the necessary clarity and assurance to our service providers that there will be no penalties in order to bring TikTok to more than 170 million Americans and allow more than 7 million small businesses to thrive. Thank you President Trump for this,” the app continued.
In a video posted to Instagram on Sunday, Mosseri said that Edit is “more than just an editing tool. [an] A complete suite of creative tools for anyone who is passionate about creating videos on their mobile phone. ” it later added, adding that the app will be “launched” in February.
The new app's description in the Apple App Store says, “Edits is a free video editor that lets creators easily turn their ideas into videos on their smartphone.”
The Hill has reached out to TikTok for comment.
