Elon Musk’s Tesla is urging Canadian customers to buy cars at pre-tension rates “while supplies last” as they move to raise prices in response to President Trump’s trade war.
The website of the Canadian electric vehicle giant displayed a banner message on Monday. This said, “Explore pre-tension stocks while supply continues.” The ad first appeared on Tesla customers over the weekend.
President Trump’s 25% tariffs on imported cars and car parts remain in effect even after a 90-day suspension on most tariffs earlier this month. Canada retaliated with a 25% tariff on US automobile imports.
A Tesla sales representative at a Toronto area dealer said pre-duty prices apply to all models of vehicles already imported to Canada before the tariff hikes came into effect.
If these cars are sold out, customers will have to pay a higher price. Car Blog Drive Tesla.
For example, the all-wheel drive version of Cybertruck costs C$139,990 ($101,250 in USD).
The Canadian Tesla’s long-range model 3 sedan jumped to 16% to $79,990 ($57,855), while the long-range model Y SUV is 21% more expensive at $84,990 ($61,471).
Price hikes are coming at a tough time for Tesla, in the midst of a slump in sales.
Tesla vehicle delivery – a close proxy for sale – plummeted 13% in the first quarter.
The company’s net profits sank by a whopping 71% over the same three months.
Analysts believe they have challenged the PR crisis caused by the Trump administration’s government efficiency and the dilapidated car lineup and tough competition from rivals like Chinese company BYD.
Tesla dealers have been facing waves of protests and arson since the beginning of the year.
In the company’s revenue call last week, Musk said there was a “major job” set up a Doge, telling analysts that “we’ll allocate much more time to Tesla.”
The company’s shares were gathered in an announcement.
Tesla has been somewhat insulated from the effects of Trump’s tariffs. Because we make all of the vehicles sold in the US at manufacturing plants in the US.
However, the company still relies on certain parts imported from overseas countries, including China.
Earlier this month, Reuters reported that Tesla would suspend shipping of necessary parts from China for future cybercabs and semi-electric trucks due to tariffs.
