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Apple escalates Epic Games feud by blocking Fortnite app in EU

Apple escalated its feud with Epic Games on Wednesday, blocking Fortnite video game maker It starts with the launch of our own online marketplace on iPhone and iPad in Europe.

The two companies have been in court since 2020, when the gaming company claimed that Apple’s practice of charging up to 30% fees for in-app payments on iPhone operating system (iOS) devices violated U.S. antitrust laws. continues to fight.

Apple is stepping up its battle with Fortnite maker Epic Games. (Reuters/Dado Ruvic/Illustration/Reuters Photo)

The latest challenge from Epic comes as Apple struggles with concerns about weak iPhone demand in China, and the company’s stock has fallen 12% since the beginning of the year, underperforming large U.S. tech companies. . The company’s stock price was little changed on Wednesday.

Efforts by regulators and competitors like Epic to carve a path to competing markets with Apple’s devices pose a major threat to the Silicon Valley giant’s profits and control of its ecosystem.

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European lawmakers are pushing Apple to allow these third-party marketplaces in a law called the Digital Markets Act (DMA) that takes effect this week.

Separately, Brussels’ antitrust regulator on Monday fined Apple 1.84 billion euros ($2 billion) for hindering competition from music streaming rivals through App Store restrictions. This is Apple’s first-ever fine for violating EU rules.

Epic had been working to leverage DMA, but Apple blocked those efforts on Wednesday, citing Epic’s past contract violations in a long-running legal dispute.

Apple has terminated the new developer account that Epic created in Sweden. Epic created this account to bring back his Fornite and other games to iPhones in Europe by running its own game store on Apple’s devices. Apple must allow third-party stores on its devices under a new European law.

fortnite on smartphone

Apple and Epic Games have been feuding since 2020. (Chris Delmas/AFP via Getty Images/Getty Images)

Developer accounts are important because without them software creators cannot distribute apps to iPhones and iPads. Apple previously suspended some of Epic’s developer accounts in 2020 after Epic intentionally broke Apple’s in-app payment rules, and has since suspended that rule violation and subsequent ban from the App Store. It was used as a focal point for public relations and legal campaigns against Apple.

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Apple said Wednesday that a court ruling found it had “sole discretion” to terminate Epic Games’ developer account given the company’s “egregious” violations of its developer agreement.

Apple said, “Given Epic’s past and current actions, Apple has chosen to exercise its rights” and terminated Epic Games’ account.

Epic argued that by suspending its account, Apple would eliminate one of the biggest potential competitors to the Apple App Store.

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AAPL Apple. 169.12 -1.00 -0.59%

“This is a serious violation of DMA and shows that Apple has no intention of allowing true competition on its iOS devices,” Epic Games said.

The European Commission, the EU’s executive body, did not respond to requests for comment.

In January, Apple proposed certain changes ahead of a March 7 deadline to comply with certain terms of the DMA, a law aimed at making it easier for users in Europe to move between competing services. .

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The company will allow opt-outs from using alternative app stores and in-app payment systems on the iPhone, but will set a “core technology fee” of 50 euro cents per user account per year for developers signing up for new apps. Then he announced. administration.

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