Meta announced on Wednesday that some Facebook users will be able to view eBay listings in eBay's Marketplace feature, just months after the European Commission imposed a hefty anti-competition fine on the social media company.
The test is scheduled to begin Wednesday for some Facebook users in Germany, France and the United States, and will allow users to view eBay listings directly on Facebook Marketplace and complete migrations on eBay.
Mehta said this change is poised to benefit users of both platforms.
“Sellers on eBay will gain exposure to a Facebook audience, and people using the marketplace will be able to discover a wider range of products from the eBay community,” Mehta said. I wrote it in a blog post Wednesday.
This comes nearly two months after European Union regulators fined Meta more than $840 million for violating anti-competitive rules involving Facebook's online classified ads service, Marketplace. That's for later.
The fine was imposed after a three-year legal process in which EU antitrust regulators alleged that Meta illegally locked out competitors by making Marketplace an automatic part of Facebook for users. It is something.
Regulators also argued that Meta had an unfair advantage because the marketplace gave social media companies access to data from other advertisers on Facebook and Instagram.
Meta said on Wednesday that it disagreed with the European Commission's decision, saying there was “no evidence of competitive harm to competitors or harm to consumers.”
The company said it would continue to appeal the decision while starting tests as a potential solution to the issues raised by the European Union's executive body, the European Commission.
The market quickly reacted to the news, with eBay shares rising 8% on Wednesday, their highest level since November 2021. CNBC reported. eBay has faced challenges in competing with other e-commerce companies such as Amazon, Walmart, and Temu.
The Hill has reached out to eBay and the European Commission for further comment.
